“With the knowledge that our online image is in good hands, and that it is growing stronger and more reputable with each passing day, Lalit Sharma and his company Ethane has my highest recommendation and I believe he would also be a tremendous asset for your company.”
Thank You so much for such valuable information. This was my first time when i visited your site and now i have bookmarked this website to hear more from you. Keep on posting brilliant techniques to us 🙂
SEO and content marketing, particularly blogging, are a powerful combination that can build your website’s authority and drive valuable search engine traffic to your site. But content marketers tend to make these five SEO mistakes. Here’s how you can avoid them. more
Fortunately, it’s easy to find out which queries your page ranks for. Just run the organic keywords report in Ahrefs Site Explorer for any URL and you’ll get a list of all keywords that are driving traffic to the page.
I firmly believe that a typical online marketer (not an SEO expert – just a guy or a gal who wants to get more search engine traffic) doesn’t need many tools to run a successful SEO campaign. As a matter of fact, why use many tools when one will do that and right?
I just want to thank you for such a remarkable list and especially the tools were much effective and helped me improve my SEO and I have applied many new strategies through this. So thanks for sharing it.
Yes, Keyword Combiner is designed for Adwords. But it’s a great tool to find keywords that you can use for SEO as well. Just pop in a bunch of different keywords and the tool will mash them all together. Then upload them to the GKP to check their search volume. Helpful.
Although most themes for WordPress get this right, make sure your post title is an
, and nothing else. Your blog’s name should only be an
on your front page, and on single, post, and category pages, it should be no more than an
. Your sidebar shouldn’t be crammed with
‘s either etc.
. Your sidebar shouldn’t be crammed with
‘s either etc.
‘s either etc.
7. Take the mobile revolution seriously: Mobile devices are growing fast. Delays in developing your mobile site can kill your online business. What experience are you giving mobile users and how can you improve?
An authority website is a site that is trusted by its users, the industry it operates in, other websites and search engines. Traditionally a link from an authority website is very valuable, as it’s seen as a vote of confidence. The more of these you have, and the higher quality content you produce, the more likely your own site will become an authority too.
Woorank is an impressive on-page tool ‘freemium’ tool that does offer a lot of quick functionality in the free version. Check it out. We have a free tool on the Hobo site that does a lot of the same on page SEO checks.
An outreach tool. I love data, but I know that building lasting relationships with the sites – be it other bloggers, competitors or anyone else – is better for your long term SEO. You can recover from a penalty. You can’t recover from bad networking.
12. Link out. Search engines give more importance to Websites that link to other related sites, especially if they’re local to your city or state, or industry. Create a “Resources” page with keyword-rich links out to other sites.
However, over the years SEO has made up significant ground in terms of its visibility in the marketing world (and to clients). As such, whilst some may say that SEO comes in a close second as part of the SEM umbrella, there are many that would say that SEO is now a legitimate stand alone practice. In the second scenario this would mean that SEM is somewhat dominated by its association with Google Adwords.
It comes with its internal index of keywords. This means that it can help you come across long tail keywords that are not shown in the GKP. It can also provide you excellent first-page competition data. The “Search for this keyword” option allows you to find long tail variations of any given keyword. You can repeat this process till you see the long tail keywords that you need.
Setting the value of the “rel” attribute of a link to “nofollow” will tell Google that certain links on your site shouldn’t be followed or pass your page’s reputation to the pages linked to. Nofollowing a link means adding rel=”nofollow” inside of the link’s anchor tag, as shown here:
One common scam is the creation of “shadow” domains that funnel users to a site by using deceptive redirects. These shadow domains often will be owned by the SEO who claims to be working on a client’s behalf. However, if the relationship sours, the SEO may point the domain to a different site, or even to a competitor’s domain. If that happens, the client has paid to develop a competing site owned entirely by the SEO.
Having a ‘keyword rich’ domain name may lead to closer scrutiny from Google. According to Moz, Google has “de-prioritized sites with keyword-rich domains that aren’t otherwise high-quality. Having a keyword in your domain can still be beneficial, but it can also lead to closer scrutiny and a possible negative ranking effect from search engines—so tread carefully.”
To easily keep a record of your links, you can again use Monitor Backlinks. It allows you to add tags to your website’s links, get email alerts when your website earns a new link or when one of your old ones are being removed.
There are a number of best practices to follow when it comes to internal linking, which you can read more about here. However, internal linking doesn’t tend to attract the same sort of attention and penalty risk as an external linking strategy. If you do what makes sense and feels natural, and don’t go overboard, you should be fine. For example, say you write a post about launching a new company, and in that post you mention how to get funding. If you previously wrote a post about how to get funding, then link to it. Simple.
Here we’ll take a look at the basic things you need to know in regards to search engine optimisation, a discipline that everyone in your organisation should at least be aware of, if not have a decent technical understanding.
6. Data analysis is the new gold: Everything you do can be done better, but you don’t have the resources to do it all. You need analysis to help prioritize areas for improvement. Build dashboards containing actionable information.
Search online for products and services you offer and take note of the most prominent websites. Study their customer reviews and benchmark their social media presence and activity. You will likely find businesses you have not come across.
ORM is a process of dealing with the notoriety of any business brand, company or individual on search engines, social media or any other online platform. We, URM Web Solutions reputation Management Company in Noida, provide reliable and result driven online reputation management services. Hire ORM experts from URM Web Solutions and get your company or brand monitored and free from negative reviews.
The ad auction process takes place every single time someone enters a search query into Google. To be entered into the ad auction, advertisers identify keywords they want to bid on, and state how much they are willing to spend (per click) to have their ads appear alongside results relating to those keywords. If Google determines that the keywords you have bid on are contained within a user’s search query, your ads are entered into the ad auction.
As the colors of the types of search engine optimization suggest, there are stark differences in the approach and long-term results of white hat and black hat search engine optimization. Though both types of SEO have their proponents, most companies/websites with long-term, stable, and sustainable goals will tend to stay away from the dark-colored variety.