128. Mobile Friendly Test – Since I first put together this SEO resources list almost two years ago, the digital world has turned severely mobile. Nowadays it’s almost essential for a large majority of online businesses, or businesses that rely on the online as well, to have a mobile-friendly site, or even a special mobile dedicated site. As usual, Google’s test tools are very useful. When it comes to mobile, you either are, or you aren’t. And this tool shows you what needs to change in case you’re not.
Aside from the on-page strategies listed above, as well as acquiring backlinks to your site, one of the best practices within SEO for 2017 is the user experience—yet this has always been an essential piece. Search engines pay close attention to how users interact with a website so they can improve their search results accordingly. If a user visits your site and immediately backs out to the search results, an action known as a bounce, search engines will view that as a negative user experience and could drop your site in the rankings. The higher your website’s bounce rate is, the harder it will be to rank competitively for keywords.
But…. if you want to see how the other guys are doing it, have an easy job where all you need to do is collect the data, or are looking for a bit of backlink-inspiration, or needing a backlink profile you can be proud of – the tools above are a good place to start.
Further, the best part of SEOPressor is its ability to stop you from ‘over optimizing’ your website. This plugin alerts you directly by bringing problematic areas to your notice. For example, the plugin issues warning if the content is over-optimized for a particular keyword, and helps you take the proper corrective action.
540 SEO is an award-winning firm based in Portland, Oregon. This company specializes in engine optimization with additional expertise in helping small businesses with their SEO needs. 540 SEO believes that when clients optimize their websites, they are doing something that will produce a great return on their investment. By doing their research, the team at 540 SEO develops keywords and phrases that will get a client’s website a higher ranking in search. The goal is to attract customers and produce more sales for each client.
Hi Brian, thanks for these amazing tips. It is clear that coming up with the right niche and killer keywords is important. And the SEO techniques that you’ve explained are very valuable, especially these times when shortcuts don’t add value.
Let’s assume you have had your website up for about 3 months. You have been posting regularly about twice a week, with keyword density of around 3% and unique titles and meta data. You are off to great start, and soon you will start reaping the rewards. Once you begin receiving traffic from search engines, it is good practice to get used to analyzing your traffic data using Google Analytics and Site Catalyst from Omniture.
Header Tags: Header tags, also known as htags, serve multiple purposes in SEO. First, they show search engine’s the important topics covered on a webpage. Also, header tags can help users by breaking up the written content accordingly, which can help improve the user experience. Header tags typically start with H1 (the title of the article), then H2 for subsequent sections. H3, H4, and so on can also be used, but H1 and H2 are the most commonly used.
Ever write a post and wonder: “Is this post SEO friendly enough?”. Then you should give Squirrly a shot. It’s a WordPress plugin that automatically analyzes your content for SEO and human readability.
Tired of worrying about your rankings and what your SEO company’s doing with your money? Put your fears to rest. Think of how relaxed you’ll feel knowing your SEO company works in your best interests. And then laugh when you outrank the competition and win all the customers!
With this tool, you can look for links pages, guest posts, directories, forums and blogs out there, that there is a high probability you could get a link from. It’s a mountain of data you get back, so make sure you use this tool in a very focused manner.
You can search for blogs that accept guest posts in your niche with Scrapebox. Scrapebox will run all queries corresponding to the term guest post and send you a large list. Doing that manually would take you more than a day.
The one downside to this tool is that it doesn’t show you how many people search for the keywords that it spits out. So you need to manually upload the keyword list into the GKP to get search volume info.
“After several false starts with a few other SEO companies I can confidently share that Victorious SEO is the real deal. They are easy to work with, very proactive and completely transparent. Considering my prior SEO experiences I found the results startling. Six months in and I see concrete, measurable results. ROI after such a short time? 422%! Really. Organic traffic is up 660%. Kyle is my main man and I look forward to working with Victorious going forward.”
Whichever route you pursue, once you’ve created the 10x content, reach out to get influencers to share their views. In doing so, not only will they often help promote the article, if you target the right influencers, sometimes you can get a natural link from them when they blog about your topic.
Most people use Bitly for the process of URL shortening. But the real power of this tool or platform is when you use it for analytic capabilities. I mostly use the bitly for its analytic function than for its URL shortening. Don’t get me wrong; the URL shortening is a valuable bonus.
What you can do on your Website is pretty easy to see; how Google and others tie everything together is not. This is what happens offsite and it’s really where the rubber meets the road. Think of it this way: An expert grows their influence and reputation as more people cite their expertise, whether they are a big name in a small niche or a big name in a huge field. The same is true for Websites. And just like people, the more popular your subject matter, the harder it is to get through the noise. Keywords can only do so much; recommendations — in the form of links — from influential people and Websites are what will give you a real edge.