URLs on the World Wide Web come in all shapes and sizes. One of the most common SEO mistakes made today is the lack of an SEO-friendly URL structure. Just like renaming your image URLs to include your keyword is important, so is the keywords in the URL of your web page.
Zach Tabler is an Analyst at LunaMetrics. He is a true Pittsburgher, being a 2 time Pitt Alumnus with a chemical engineering degree and an MBA. This has provided him with a unique knack for analyzing data and constructing strategies. Before coming to LunaMetrics, he worked for a local startup accelerator to help regional innovators transition from research to real-world applications.
It is possible to do all kinds of grouping large scale using the Search Analytics UI. All you have to do is filter one keyword after the other, country, landing page, etc. so you can get the data that you require.
The very first tool I recommend is KW Finder. If you need a quick and easy tool to lookup search volume than this is it! This is one of those tools that never closes on my computer.Whenever I am writing new blog posts or creating landing pages the very first thing I do is “keyword research” with this tool. Don’t assume people are searching! Be smart and look it up.
To compete with SEO, it’s essential to have the best tools at your fingertips enabling you to find new opportunities, save time and keep track of how your SEO can be boosted. We think that harnessing the insight available from tools isn’t just important for SEO specialists, but essential whether you’re Director of Search for a multi-national business, digital marketing manager, working as an account manager in digital marketing agency, owner of an SME, even if you run your own blog
Screaming frog is a useful tool for evaluating your own site from crawling, internal links and content analysis but it does not stop there and it can be insanely useful for finding link opportunities on target sites.
I first heard you talk about your techniques in Pat Flynn’s podcast. Must admit, I’ve been lurking a little ever since…not sure if I wanted to jump into these exercises or just dance around the edges. The clever and interesting angles you describe here took me all afternoon to get through and wrap my brain around. It’s a TON of information. I can’t believe this is free for us to devour! Thank you!! Talk about positioning yourself as THE expert! Deep bow.
For many businesses, generating only a handful of additional serious prospects can make a substantial difference in revenue. Knowing how to use search engine marketing effectively may efficiently produce these additional prospects.
Shelley not only beat out all the boys angling for the top Texas SEO spots but achieved numerous #1 rankings across multiple keyword categories for most of her clients. That’s no small feat, especially considering that Dallas, TX is known for being one of the most fiercely competitive, lucrative, and desired online real estate locations in the U.S. to the SEO and many other industries.
What a good list, I found some great inspiration, thank you 🙂 In addition I recently came accross these guys’ blog, among other industry-related content, they have two nice tools that you can guys try for free. I use on of them even via paid version for my keyword research, so far so good. Give them a try, they help a lot 😉 https://mangools.com/blog/2016/09/05/dive-into-google-serp-with-serpchecker
These tools are really helpful for keyword research, position monitoring, web crawling, and more to help businesses gather SEO data, rank higher, and execute effective digital marketing strategies. Thanks for sharing the tools list.
HARO describes itself as a service that provides the journalists with an efficient and robust database of sources for upcoming stories and scoops. It also provides the source a chance to get some all-important media coverage. As an SEO specialist, you do not have to be concerned about the journalist side of the equation. What concerns you is the media coverage side of the equation.
First thing to do is understand the difference between a mobile friendly web site and a native Android, iPhone or Windows Mobile app. After talking with a number of webmasters I realized that many people fail with their mobile strategy because they do not understand this difference and because they have not yet realized the enormous potential of mobile markets.
Thanks for that, took me awhile to go through it but it was defo worth it. I’m just starting seo and I’m amazed how complex it is but i love it. I’m not sure if I can ask here but I’ve come across http://shoestringseotools.com/ that offer Moz, Majestic and Semrush for 29 bucks a month. Has anyone tried this??? Is it a scam??
SEM Industry is a section of Engine Land that focuses not on search marketing advice but rather the search marketing industry (which even has an industry group, SEMPO). Within our SEM Industry section are these subsections:
Reviews are a good way to learn a little more about tools that are on the market. What you want to find are detailed reviews that teach you a lot about what the product is like and what to expect from it. You don’t want to waste time on something that is not going to give you the best results. If you find reviews, make sure they are as recent as possible. That way, you know they are about the latest version of the tools because sometimes you’ll notice that tools get better or worse over time depending on who is updating it.
Guy Kawasaki loves Google+ so much, he wrote a book about it: What the Plus! Since I’ve been rather slow to get on the Google+ bus, I invited Guy to Marketing Smarts to talk about why I should give it a(nother) shot. more
“ASO (App Store Optimization) will be the next gen SEO in 2016,” says Rob Lons of performance SEO services RankPay. “If you look at the rise of mobile use and how much paid ad dollars are being spent each year, you can see the huge demand and rush to reach people on their mobile devices.”
Alex, this is great stuff. This is the first time I have seen anyone REALLY explain SEO the way you did. I have been building websites for several years and I have been completely missing out I guess. Whether it be my program I use to build my sites or just ME. I would like to see if I could get some direct help from you on getting my sites really noticed. Please contact me direct at the email listed here. Thank You and please contact me when you can. Thanks
A kick-butt reporting tool designed for digital marketing agencies. Helps your clients quickly understand what’s going on with SEO and social media. Integrates with Google Analytics, YouTube, Twitter and more.
After all, there’s only so much we can hold in our brain without going blank. But whether you’re trying to fill blank space or just trying to learn SEO for the first time, these tips above have you covered.