When most people think about structuring a website for search engine optimization, they immediately think of developers. You don’t have to be a developer to master SEO. It doesn’t take much technical skill; you just need to understand the basic elements of SEO and how to incorporate them into your posts. In other words, while developers are essential when it comes to troubleshooting, site performance and much, much more, structuring your blog for SEO is one thing you can get started on right away.
You will need a host of SEO tools to get your website ranked higher than it is today. Here are some SEO tools that you should be using as we head towards 2016. For convenience, we are listing the top ten tools and then we shall highlight which tools are best for what specific purpose.
Good news, if you need help from a search engine optimization company, there is often one near by. The issue is, there are many firms that offer ineffective services or operate outside of Google’s guidelines. That should not deter you though. If you need SEO help, get it. This post covers how you know if SEO help is necessary.
For each of your keyword, endeavor to derive ten (10) alternatives. For instance, if your choice keyword or phrase is ‘WordPress themes’, you can derive alternatives such as ‘responsive WordPress themes’, ‘multi-purpose WordPress themes’, ‘premium WordPress themes’ and so on.
Monitor and maintain your presence in Google search results by signing up for Google Search Console. It’s a free service and helps you understand how Google sees your site. With this information, you can optimize your site’s performance in search results.
5. Make sure the title of each page is different. Mix up your keyword combinations and phrases and don’t use more than 70 characters. You can use more, but each word takes weight from another as you keep going. The first words in the title matter most.
Seriously Brian, this list is gold! It’s awesome for Seo, goes without saying, but a lot of the tools and methods you use can be handy for a lot of different strategies and information gathering. It’s made me a subscriber!
“Organic” search engine marketing (organic search listings) combines the best practices of creativity, technology, usability, copy, and online promotion / PR. This is because many search engines base their relevancy algorithms on a combination of the text they see on a page, site, video, or image and combine the content information with external elements such as links and user behaviors/preferences demonstrated over time for a domain, content source, or specific content element.
Zach Tabler is an Analyst at LunaMetrics. He is a true Pittsburgher, being a 2 time Pitt Alumnus with a chemical engineering degree and an MBA. This has provided him with a unique knack for analyzing data and constructing strategies. Before coming to LunaMetrics, he worked for a local startup accelerator to help regional innovators transition from research to real-world applications.
As an SEO Consultant, my favorite tool which reduces the time taken to analyze a web page as it provides a lot of background information. All you have to do is type in an URL in the textbox given in the tool and wait for it to generate a report of the site. You could do this on any site including yours. You will get a detailed report within a short time. The report generated has the following sections.
John Lincoln is CEO of Ignite Visibility, a digital marketing teacher at UC San Diego, author of the book “Digital Influencer,” and Director and Producer of “SEO: The Movie. Lincoln is one of the most sought-after digital marketing consultants in the industry and was recently named the 2017 Search Engine Land Search Marketer of the Year.
Blog tags and archives are generally pretty useful features. They help to organize your content and make it easier for users to navigate your back catalog. They can also result in a duplicate content problem.
122. Headline Analyzer – Writing good, luring titles is a key element to getting people to read your content. This tool from Coschedule analyzes your title in terms of word balance and grammar, gives you character and word count, shows you how the title will appear in SERPs or e-mail newsletters, and provides insightful pointers on how to improve.
” SEO PowerSuite allows us to get pretty killer results in some really short time spans. We’re massive fans of the software, and our team uses it daily to achieve and maintain our client rankings at the top of page 1 of Google. ”
SEMRush has quickly become one of my favorite tools over the past couple years and the new features they add just make it better. I use it for everything from keyword research, to content optimization to competitive audits and link building.
Having a ‘keyword rich’ domain name may lead to closer scrutiny from Google. According to Moz, Google has “de-prioritized sites with keyword-rich domains that aren’t otherwise high-quality. Having a keyword in your domain can still be beneficial, but it can also lead to closer scrutiny and a possible negative ranking effect from search engines—so tread carefully.”
Great great stuff thanks. I am trying to use the last tip for facebook keyword suggestions but when I go to the create ad/page likes section, anything I put into that box just tells me “We didn’t recognize what you entered. Please enter the URL for your destination”
This tool allows you to check or analyze your page for any problems or issues, including missing images, alt text and broken links which might be holding you back and make repairs. You can get the SEOptimer from their official website:
Thank you for this awesome post.you mention fantastic tools which make our work easy specially woorank. I provide me the whole error about my blog . I highly recommend to use these all tools while web development .
Deciding to hire an SEO is a big decision that can potentially improve your site and save time. Make sure to research the potential advantages of hiring an SEO, as well as the damage that an irresponsible SEO can do to your site. Many SEOs and other agencies and consultants provide useful services for website owners, including:
The self-service keyword research tools we tested all handle pricing relatively similarly, pricing by month with discounts for annual billing with most SMB-focused plans ranging in the $50-$200 per month range. Depending on how your business plans to use the tools, the way particular products delineate pricing might make more sense. KWFinder.com is the cheapest of the bunch but it’s focused squarely on ad hoc keyword and Google SERP queries, which is why the product sets quotas for keyword lookups per 24 hours at different tiers. Moz and Ahrefs price by campaigns or projects, meaning the number of websites you’re tracking in the dashboard. Most of the tools also cap the number of keyword reports you can run per day. SpyFu prices a bit differently, providing unlimited data access and results but capping the number of sales leads and domain contacts.
With more than 126,000 users, a lot of people have trusted SEOprofiler with their search engine health. SEOprofiler follows Google’s guidelines for search engine optimization, optimizing your ranking opportunities. The toolset available provides link analysis, competitive intelligence, link building, keyword research, social media, website audits, and more.
34. Digital Marketing Training – These courses, created and presented by Jeff Sauer, are extremely valuable in that they focus on explaining Google Analytics – a tool that, as you’ll see, is fundamental for SEO work. The courses charge a fee, but you can verify how relevant they are to you prior to buying, as you get a preview of each class. Nevertheless, they are divided on levels, so the beginner training might actually benefit you.
As the time flowing the significance of mobile applications development increasing for businesses. Developers at URM Web solutions will provide you the assistance to choose the right technology and right platform. Urm Web Solutions mobile app development company has years of experience in developing mobile apps for various platforms like iOS, Android, blackberry and windows. Hire our mobile app developer’s team and get user friendly, performance centric native and hybrid mobile app development services.
The settings above are the settings for our site. As you can see, we’ve completely disabled the date based archives, as we don’t use those. Any date based link will redirect to our homepage because of this setting. We’ve left the author archives untouched, but we have set the subpages of those archives to be noindex, follow by default. So you’ll never land on page 2 of an archive on our site from the search engines (change this on SEO → Titles & Metas → Other tab):
MarketMuse is advanced content analysis tool (similar to Scribe by Copyblogger). Market Muse scans your content and compares it to similar content on the web. If it finds that other people mention a keyword that you don’t, it tells you about this “content gap”.
Many bloggers see a large amount of traffic sent to their blogs from image searches on search engines. Make the images you use in your blog work for you in terms of SEO. Make sure your image filenames and captions include your keyword phrase.
Buzzsumo – I’m a big advocate that great content can seriously boost your SEO results and Buzzsumo gives you a complete look at the best performing pieces of content on the keyword/topic of your choice. Also great for monitoring mentions for your brand, website, or people writing about similar topics to you. It is incredibly useful for finding what type content people care about for specific keywords.
I was introduced to BuzzSumo a number of years ago and I can’t say enough good things about it. I use it primarily for content ideation, but it does so much more than that. Social analysis, influencer identification, link analysis, keyword research…you name it.
3) And I am going to cheat the system a but and mention 3 more tools for my 3rd choice since we use these a lot – SEMRush, ScreamingFrog and Ahrefs. We use other tools as well, but I find we use these three the most aside from the local tools.
You can also use Link Prospector to identify directories listing sites like yours quickly or connect with people who will cover your product in exchange for goods and services. Earning links through sponsorships is also possible on Link Prospector. It’s a resource to get you connected with the types of people who can help promote your product or service in the appropriate places.
Other than most other XML sitemap plugins, this plugin doesn’t generate a static file, which is a very intensive process, especially for large sites. This means there is no “action” on publish, which slows down the publishing of the post. Instead it generates XML sitemaps as a sort of template using WordPress rewrites, which is much faster while also allowing caching plugins to cache the output.
Web design isn’t just visual appeal. You need a specialist e-commerce Web designer who’s experienced and will work as a team with your SEO consultant, analyst, conversion rate optimizer and others. You must give them space and budgets to act as experts.