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I have allowed myself to become over-extended in many ways, and have put others needs before my own for far too long now. This is because I have a hard time saying no, even when I know I should, out of a genuine desire to help and guide others. This is how TheTruthNetwork.com morphed into something it was never intended to be, and so did I.

SEOquake is a SEO tool available as browser addon for Google Chrome, Mozilla Firefox, Opera, and Safari web browsers. It provides SEO related information for any website. These information parameters include page rank, age, last updated, alexa rank, and many other parameters. It is one of the most downloaded browser addon by SEO professionals.

What was only meant to be a temporary use of this domain turned into something rather permanent. It became dedicated to an entirely different purpose, an internet marketing website that dominated the rankings for every major SEO related search term in Dallas for 15 years and still does.

Redirect Path is a great tool that all SEO specialists must use to get the most from their website. It is a free Google Chrome extension that enables you to find HTTP heads and redirect errors. This allows me to spend more time fixing the issues than looking for them.

Raven Tools – The best part of Raven Tools is the to have all of your reporting in one location. Whether you are managing 2 or 20 different projects, Raven Tools can simplify the reporting process.

Great post Rhea. Its really important that people are educated about the SEO companies who claim to be the top SEO companies. Most of these lists are paid lists and people can pay to be listed among the top SEO companies as they say.

While they won’t (again, we’re told) have a direct affect on your search presence, they do affect your click-through-rates. You can help to draw attention to your site (and content) in the search results by crafting the perfect meta description.

When it comes to SEO RankBrain is very important. It is the 3rd biggest Google ranking factor, so SEO agencies are starting to pay attention. In this guide, we cover everything that has been reported on RankBrain.

I really liked what you said about using “because” in outreach emails. Am going to implement this immediately and record the results. Also loved the first tip about finding dead links on Wikipedia. In fact, I’m sure this post will spark an arms race for anyone that’s read it so I’m going to get onto that right away hehe!

Why? Because it’ll help you to understand what—in Google’s eyes—is the best result for that particular keyword. If most of the results are vastly different to the content you’re trying to rank, it probably isn’t a great keyword to target.

Even if you’ve never brought on the services of these professional experts in the past, have never had any experience whatsoever outsourcing such a critical part of your business, or cannot make heads or tails of the search engine optimization world in general, the information below will give you all of the “inside knowledge” you need to be successful.

Businesses are growing more aware of the need to understand and implement at least the basics of search engine optimization (SEO). But if you read a variety of blogs and websites, you’ll quickly see that there’s a lot of uncertainty over what makes up “the basics.” Without access to high-level consulting and without a lot of experience knowing what SEO resources can be trusted, there’s also a lot of misinformation about SEO strategies and tactics.

The tools we tested in this round of reviews were judged on which do the best job of giving you the research-driven investigation tools to identify SEO opportunities ripe for growth, along with offering enterprise-grade functionality at a reasonable price. Whether one of these optimization tools is an ideal fit for your business, or you end up combining more than one for a potent SEO tool suite, this roundup will help you decide what makes the most sense for you. There’s a wealth of data out there to give your business an edge and boost pages higher and higher in key search results. Make sure you’ve got the right SEO tools in place to seize the opportunities.

You need to think about what you want your site to show up as, www.example.com or simply example.com. Make sure that in your general settings, under Settings → General, the version you want to show up is properly reflected:

Cognitive is a monster of a tool, it helps with rankings, competitor research, backlink analysis, content auditing and most predominantly Unnatural Link Detection and Link Removal. It really is a fantastic tool, which has a preview screen so you can check the sites, before deciding whether to add to a disavow file or leave them as a link. CognitiveSEO then creates a disavow file for you, which you can upload immediately to Google. Job done!

Now days everyone knows the power and adequacy of Social Media at each and every single stage of daily life, in terms of generating traffic, client conversion for a business. We, URM Web Solutions social media optimization company in Noida, offers best SMO services with the use of most recent and popular SMO strategy that will doubtlessly generate tremendous traffic toward your business page. Hire SMO

5. Do manual (sample) testing: Use Screaming Frog SEO Spider to identify problems with pages and sections of your e-commerce website. Pick one product segment that is important to you and perform an analysis within specific categories and subcategories. Often you’ll track down site-wide problems caused by your CMS that can be quickly fixed.

This is where I feel many articles and advice out there have it wrong. You really shouldn’t let keyword considerations cloud your mind, and I don’t think it’s necessary to go back and stuff keywords into your content. However, you can do keyword research to fuel some of your topic ideas. If you know what keywords people are searching for, create a blog post about it and allow those keywords to appear naturally in the text.

2) Serplab.co.uk – This is an awesome keyword tracker that is super cheap and works great. I am tracking over 4500 keywords for $45 a month and it send out reports to my clients automatically. I call pull all the keywords from Google Adwords dump them in here and then see where the client’s rank to really target terms I never would have thought of. Here is a great guide we did for Small Business SEO: https://yeah-local.com/small-business-seo-guide/

Even your URLs are critically important for search engine optimization. For instance, your URLs should contain real words, including your keywords, and should be structured in such a way that search engines can easily crawl your site based on your URLs alone.

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Thank so much for posting some very outstanding suggestions. I am not clear on how to take advantage and or use the Broken Links on Wikipedia for my website, I am a business owner and perform some of my own SEO work but I am definitely not an expert.
Google Search Console is imperative to get info on indexation, crawling and keyword data straight from Google that you can’t get anywhere else. It gives you greater insight about your site’s SEO and how to improve.
All search engines use algorithms to attempt to provide the most relevant results to each searcher, taking onto account not only the search used but also the searcher’s location, device, operating system, previous search behavior, and even identity. The better any specific search algorithm for paid or organic (unpaid) results is, the happier the searcher is with the results. Because search engines compete for the attention, eyeballs, and ears of searchers, there is great incentive for constant improvement and innovation.
“Just like the dashboard on your car, Google Analytics is a must-have, comprehensive analytical tool that helps you drive your website in the right direction and gauge its speed, condition and more. Replace guesswork with real data—it’s useful, easy to use, informative and free.”
Another epic post as always Brian! Backlinko is hands down one of my all-time favorite blogs (of any kind). People always ask me how I learned SEO and online marketing, and I always say it’s through reading blogs like yours, Neil’s, Moz and others.
32. Moz Academy – Although they now provide their own services and tools, Moz (former SEOMoz) started out as a purely instructive website, which explains why they’re still one of the best sources for information, data, and news in the world of search engine optimization. It then only stands to reason that they have their own academy – here you will find webinars and video lessons on subjects like inbound marketing, SEO, social media, or link building.
Shelley not only beat out all the boys angling for the top Texas SEO spots but achieved numerous #1 rankings across multiple keyword categories for most of her clients. That’s no small feat, especially considering that Dallas, TX is known for being one of the most fiercely competitive, lucrative, and desired online real estate locations in the U.S. to the SEO and many other industries.
Another part of SEM is social media marketing (SMM). SMM is a type of marketing that involves exploiting social media to influence consumers that one company’s products and/or services are valuable.[23] Some of the latest theoretical advances include search engine marketing management (SEMM). SEMM relates to activities including SEO but focuses on return on investment (ROI) management instead of relevant traffic building (as is the case of mainstream SEO). SEMM also integrates organic SEO, trying to achieve top ranking without using paid means to achieve it, and pay per click SEO. For example, some of the attention is placed on the web page layout design and how content and information is displayed to the website visitor. SEO & SEM are two pillars of one marketing job and they both run side by side to produce much better results than focusing on only one pillar.
133. WebmasterWorld – It may be difficult to make sense of this complex forum at first, but it doesn’t get any better than this. Everything “webmaster” is discussed in here, and you’ll also stay on top of news concerning Google, social media platforms, and more. At the bottom of the page, there is a forum index, so you can select the subjects you’re interested in. I suggest starting with Google SEO and checking out some of the discussions there. You must register before having access to forums and threads.
Overall, I’ve been pleased with the results! The main thing is having a tool you have confidence in, and our team has renewed for another year and hope to gain even more spots in the rankings in 2017-2018!
Google recommends adopting responsive web design (RWD) – a web design technique that allows developers to build website following a mobile-first approach. Websites built around RWD techniques will always look and function great on all devices.
KWFinder helps you get the Keyword that will help you drive highly targeted traffic. Using Questions based Keyword research option you can quickly find long tail keywords that are related to problem solving. It’s no brainer that problem solving content helps us get more targeted traffic & conversion.

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Cable cars were a common feature in many cities throughout the United States in the late 19th century and early 20th century. Many cable cars went out of operation in favor of automobiles and other forms of public transportation. Some managed to stay in operation, however, and San Francisco is known for their cable cars. Some people ride the cable cars in San Francisco to get to and from work, but it is also a popular tourist attraction. For only $7, you can take a one-way ride on this little piece of history.

7. Include a site map page. Spiders can’t index pages that can’t be crawled. A site map will help spiders find all the important pages on your site, and help the spider understand your site’s hierarchy. This is especially helpful if your site has a hard-to-crawl navigation menu. If your site is large, make several site map pages. Keep each one to less than 100 links. I tell clients 75 is the max to be safe.

5. Make sure the title of each page is different. Mix up your keyword combinations and phrases and don’t use more than 70 characters. You can use more, but each word takes weight from another as you keep going. The first words in the title matter most.

SerpWorx is an SEO metric aggregator bringing all of your SEO metrics into a centralized dashboard with a single click. It integrates with Majestic, Ahrefs, Google PageSpeed, Moz, and SEMrush. Instead of checking multiple dashboards for the data you need, you can save time by logging into SerpWorx for a transparent view of all of your metrics.

I definitely learned tons of new things from your post. This post is old, but I didn’t get the chance to read all of it earlier. I’m totally amazed that these things actually exist in the SEO field. What I liked most is Dead Links scenario on wikipedia, Flippa thing, Reddit keyword research, and at last, the facebook ad keyword research. Its like facebook is actually being trolled for providing us keywords thinking they are promoting ads.

51. HubSpot Broadcasts – These audio broadcasts can become useful when you have learned enough about SEO and start needing to refine your techniques and finding new avenues for keyword research, specialized link building techniques, or resources for content topics. What’s more, you can download and save slides from each broadcast, so you can revisit the information and reuse it anytime you need.

Search engine optimization should be an ongoing effort to improve your website’s organic search ranking and find new avenues to create content to expand your reach in meaningful ways. Free traffic? Who doesn’t want that?

A clean and easy-to-use site audit tool. You just need to a URL and Varvy spits out a bunch of helpful info in seconds. Specifically, you’ll see your site’s technical SEO issues, social shares, recent Twitter and Facebook mentions, external links and more.

Creating value for clients is our sole objective and everything else revolves around it. No matter what we are working on, we devise innovative ways to meet the campaign goals following the best SEO practices.

Adds Laetsch: “The reason we’re doing optimization and want to show in Google, Bing or Yahoo is not because we make money because we show up No. 1 or No. 2. The reason we want to rank well in the search engine is so that our audience, the people we’re trying to reach, have a great experience. It doesn’t matter how high you rank if your target audience goes to your site and they’re not happy.”

Search engine optimization is just one piece of a large set of tools you can use to promote your business online. Develop a marketing plan the includes a variety of strategies to reach your target market. If you’re on a budget, there are other free marketing options along with SEO that you can do.

Originally called “search engine marketing,” the shorter phrase “search marketing” is now often used as the umbrella term over SEO and SEM. The longer phrase “search engine marketing” — or SEM — is now typically used to describe paid search activities.

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Since not all links are created equal, a link from a website with low link juice will not be as effective as a link from a site with a medium amount of link juice. If Site A receives links from multiple sites, it should theoretically rank higher than Site B. But if Site B has a single website link to them with a high amount of link juice, it will outrank Site A.
Thanks for this great collection of tools! On GeoRanker.com we have just published some new free local SEO tools, which we want to share with you! It’s about a Keywords density tool, a Local Rank Checker and a Citation sources tool You find all these tools here: https://www.georanker.com/free-local-seo-tools.
For example: If you sell household electronics and your paid ad promotes your selection of noise-cancelling headphones, your landing page should feature your noise-cancelling headphones. Directing people to your homepage instead, where they’ll need to sift through your product categories or do another search, will lead to frustration and a poor chance of getting the sale.
126. Microsoft SEO Toolkit – This SEO toolkit from Microsoft enables you to manage various aspects of your site and make sure it’s well optimized for the search engines. All you have to do is download and install it, then take advantage of its capabilities for pointing out search engine and UX optimization opportunities, detailed reporting of page load time and resource usage, and the very useful error identification of broken or invalid links, duplicate content, and more. 
By website provider I guess you mean the software you use to develop your website. What software platform are you using? Please give us more details. Also, there is always the option of migrating to an SEO friendly platform like WordPress and solve these kind of issues once and for all.
Now, in order to rank in search and best answer the new types of queries searchers are submitting, the solution is to use the topic cluster model: Choose the broad topics you want to rank for, then create content based on specific keywords related to that topic that all link to each other, to create broader search engine authority. Using this model, this is what our blog infrastructure looks like now — with specific topics surrounded by blog posts related to the topic, connected to other URLs in the cluster via hyperlinks:
SEO (Search Engine Optimization) is one of the most important things you can do for your business, especially online. It is crucial that you use the right strategies that have been proven to work. If you don’t, you could make common mistakes and lose out on opportunities to grow your brand as fast as possible. […] Read More
Your URL’s should include your main keywords, but make sure you keep them short and friendly. Try to limit the number of characters as much as possible. For example, you can drop adverbs from your URL. Use hyphens instead of underscores and try to maintain a consistency.
21. Diversify your traffic sources. Google may bring you 70% of your traffic today, but what if the next big algorithm update hits you hard? What if your Google visibility goes away tomorrow? Newsletters and other subscriber-based content can help you hold on to traffic/customers no matter what the search engines do. In fact, many of the DOs on this list—creating great content, starting a blog, using social media and local search, etc.—will help you grow an audience of loyal prospects and customers that may help you survive the whims of search engines.
Great article! I agree with a lot of them – personally I use SEORanking.io (www.seoranking.io), I think that is an awesome tool! Easy to use, convenient and extremely simple. I think it deserves a place on your list 🙂
It certainly does but you have to try really hard to get to this point. Take for example this blog, there are many incoming links because other webmasters find the content interesting and I also link to other sites in my articles because I find their content interesting and want to inform my readers about it.
I read the other day on Google webmaster a well known Japanese website owner who was complaining about getting penalized, so everybody wrote something, none of these” wise guys” mentioned to this business owner that his website was suffering from keyword stuffing! So make sure to use max 3 keywords which you want to drive in sales or generate leads.
However, while bidding $1,000 on every keyword and ranking #1 for every relevant search sounds nice in theory, most businesses have to play a balancing game between ranking higher and paying too much for clicks. After all, if it costs $17.56 to rank in position #1, but you can only afford to pay $5.00 per click, bidding $1,000 on a keyword to guarantee yourself the #1 position would be a great way to bid yourself out of business.
When it comes down to it, you want to choose a platform or invest in complementary tools that provide a single unified SEO workflow. It begins with keyword research to target optimal keywords and SERP positions for your business, along with SEO recommendations to help your rank. Those recommendations feed naturally into crawing tools, which should give you insight into your website and competitors’ sites to then optimize for those targeted opportunities. Once you’re ranking on those keywords, vigilant monitoring and rank tracking should help maintain your positions and grow your lead on competitors when it comes to the search positions that matter to your organziation’s bottom line. Finally, the best tools also tie those key search positions directly to ROI with easy-to-understand metrics, and feed your SEO deliverables and goals right back into your digital marketing strategy.
I have to show thanks to this writer for rescuing me from this particular circumstance. Right after surfing around through the the web and seeing recommendations which were not productive, I figured my life was well over. Existing without the presence of solutions to the problems you’ve sorted out through this guideline is a critical case, as well as ones that could have negatively damaged my entire career if I had not noticed your web site. Your own competence and kindness in playing with everything was useful. I’m not sure what I would have done if I had not come upon such a point like this. I am able to now relish my future. Thank you so much for this professional and effective guide. I will not think twice to refer the blog to any individual who will need assistance about this area.
Agree with Victor G says “Sometimes, I can’t believe these articles are available for free”. This great post of your helped me to learn about many new tools. Can I ask you a question? None of it are One-Time fee such as SEO Power Suite. Is it are not recommended tools?
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.
You may or may not decide to make search engine marketing part of your and advertising strategy. If you don’t have a Web site for your business and don’t plan to ever have one, you certainly wouldn’t need search engine marketing. However, in today’s business climate, nearly all business are expected to have a website and most do.

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Pay Per Click (PPC) advertising is the most common form of paid SEM. PPC ads are the ones you see at the top of your Google search with the word “ad” written discreetly next to the link. Search engines such as Google sell keywords to the highest bidder. One of the nice things about this form of advertising is that – as the name suggests – you only pay for the ad when someone actually clicks on it.

Another significant benefit of the Web Developer Toolbar is its keyboard shortcut options. The keyboard shortcut option allows you to quickly choose any of the features of the tool with just the press of a button. This helps improve the speed and efficiency of the user. The plugin that has a large number of applications when used by an experienced and skilled user and can be used to get a large amount of data about a website.

Not only that, but mobile is playing better and better with desktop. Smart marketers are finding ways to bridge the two experiences to both push the user to convert on desktop and to track interactions across devices (the better for measuring value).

“ASO (App Store Optimization) will be the next gen SEO in 2016,” says Rob Lons of performance SEO services RankPay. “If you look at the rise of mobile use and how much paid ad dollars are being spent each year, you can see the huge demand and rush to reach people on their mobile devices.”

If your competitors are using keywords that you aren’t, SpyFu identifies them and allows you to break into the same space and challenge them for primacy. Likewise, it helps you capitalize on their mistakes by identifying which keywords haven’t worked for them. It reverse-engineers this feature to identify keywords that might actually be harming your ranking as well, allowing you to clean up your overall SEO strategy.

The SEO team is currently using Wrike as our primary project management tool which allows for advanced task management, critical paths and integration with other software. This allows us to stay on top of every research, content or campaign request, and quickly share tasks around the SEO team.

Thank’s Reid, I satisfied this article. This article almost provide helpfull seo tools. If you get any seo help for your website, just follow ..seo booster . You can use Link Collider as an SEO booster to get web traffic and connect with real people from more than 250,000 active users from more than 200 countries.

Google is making great strides in local and that’s why I’m starting the best practices guide with Local. The Web is increasingly local due to the exponential growth of mobile devices due to their affordability across world. Google understands this trend (they own Android for God sakes) and are actively pursuing a more intuitive local search experience. As mobile phone usage increases over the next 10 years, so will attention towards the local search experience. Local is an extremely important marketing channel to focus on when planning your 2016 strategy, if you have local business.

Online marketing is an industry consisting of a large array of solutions including search engine optimization, pay per click management, and reputation management. Due to the nature of the industry, many businesses opt to outsource their marketing endeavors towards providers which specialized in creating comprehensive online marketing strategies. These efforts ultimately save time and money as an in-house team would need to learn to work together in order to create a strategy as effective as one produced by an agency.

In my colleague Matt Lester’s recent Search Engine Land column, he discussed ten tips for a more effective paid search campaign. For this article, I’ll follow up Matt’s advice with ten tips to help you develop a more effective search engine optimization (SEO) campaign. But before we dive into the tips, let’s briefly look at what SEO is and its key concepts.

If I can make a suggestion, I believe Power Suggest Pro is one of the best upcoming SEO tools. The software enables you to see WAY more buyers keywords and untapped niches. There are some real profitable hidden gems with zero competition. You can find more at: powerprosoftware.com – I expect PSP to rival the big dogs over the next few years.. although I kinda hope it stays under the radar a little bit so it doesn’t get over-saturated.

Make sure all your pages have the rel=canonical tag directing search engines to the main page. Rel=canonical tags reduce confusion when another site scrapes your content, ultimately creating duplicate content.

SEMrush: Competitive intelligence tool that identifies the keywords and pages currently ranking on Page 1 and 2 of Google for your website. You can also run it on competitor sites and look at trends over time. This is a must-have tool before, during, and after running a SEO Campaign.

Campaigns are broken out into ad groups, which house both ads and keyphrases. This allows your campaign to focus ad copy specifically on the keyphrases a consumer is searching. Keyphrases, or keywords, are simply the words or phrases that users type into search boxes in search engines (such as “plumber quincy ma”).

The future of SEO will be the importance of the link quality. The site that links has to be socially active and have a usable and interaction user base . The importance of the link will be the value of the site which attributes to the social side of the internet. – Nick Anderson, founder of Hostoople.

If you do any kind of reporting – whether for clients or yourself – SEO Tools for Excel can save you hours of time. For example, if you track data in Google Analytics, it can instantly be exported to an excel document using the tool.

1. Commit yourself to the process. SEO isn’t a one-time event. Search engine algorithms change regularly, so the tactics that worked last year may not work this year. SEO requires a long-term outlook and commitment.

As you already know that the secret to attracting the right audience is to create and release excellent and relevant content on their website. The tool not only allows you to get the best content marketing but also helps you in delivering the content through a fast and reliable network to the audience.

If your site serves lots of static content (like blog posts or product landing pages) across multiple pages, consider implementing it using AMP48 (Accelerated Mobile Pages). It’s a special flavor of HTML that ensures your site stays fast and user friendly, and can be further accelerated by various platforms, including Google Search.

Before I explain how to fix this, let’s make one thing clear: there is no such thing as a duplicate content “penalty”. Duplicate content simply makes it more difficult for search engines to understand which is the “best” version of a piece of content. This can mean that none of that content gets ranked quite as high-up as it would if it was canonicalized into a single, “master” version.

In Off Page Optimization especially for SEO Singapore, we take all measures without changing anything on website to improve position of website in search rankings. Here main focus is to develop as many quality links. Below is list of some common off-page activities: –

What to make out of these quality guidelines: All signs point to improving the mobile usability of your site (as already mentioned above), as well as establishing yourself as an influence within your niche. By building your expertise and knowledge in your industry, you can establish your authority as a subject matter expert, thus earning the trust of your audience.

78. Link Building is Not Illegal – You can take his word for it, he’s Matt Cutts. Although almost 2 years old, this interview of Eric Enge with Matt Cutts is still quite relevant, because it gives us feedback directly from Google on how we should approach link building, and what types of approaches can be more successful.

Few agencies have received the awards and recognition as Victorious. Our team of experts in the United States works alongside every customer to achieve their long-term search engine optimization goals.

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Thanks Vistage for Sharing Valuable Important Post. Keyword research is the main part of SEO and search engine ranking. Without research, we did not get good results. I think google keyword planner is the best and another one is SEMRUSH. I always use both keyword research tools for best results.

Hahahahaha @ the inclusion of SEOP.com on that list. I can’t even tell you how many times I’ve been coldcalled by those guys who would claim they worked for Google and that they would guarantee #1 on terms that were so low traffic and low competition that an untrained chimp could rank within 24 hours.

CuteRank is a FREE keyword rank checker tool (software) designed to batch automatically check keyword positions and track keyword ranking performance on multiple search engines including Google, Yahoo, Bing (MSN), Ask, and AOL.

At, our portal, we eliminate individual’s confusion of choosing the best company among the huge numbers of Top SEO Agencies. We undertake strict procedure to evaluate the performances of these SEO companies.

122. Headline Analyzer – Writing good, luring titles is a key element to getting people to read your content. This tool from Coschedule analyzes your title in terms of word balance and grammar, gives you character and word count, shows you how the title will appear in SERPs or e-mail newsletters, and provides insightful pointers on how to improve.

Search is growing at a great pace and tools like these add on productivity like anything. Have been a strong believer of the Data Driven decisions and most of these tools help with the same in an amazing way!

Most of the strategies will work for French sites, Amina. In some cases (like with Flippa or Tomoson) you’ll need to find an equivalent French site. But the approach behind the strategies work in any country.

Glad I’m not alone with my love/hate relationship with the Google Keyword Planner. It’s definitely an awesome tool and SEOs couldn’t live without. But as you said, it’s really not designed to help you find completely new keywords.

Google doesn’t like duplicate content. Reprinting product descriptions from manufacturers is duplicate content. But large e-commerce websites cannot rewrite all product descriptions and specifications.

This post is extremely helpful to any blogger who want to hit at the top for some keywords or want to rank their pages from last pages to first page. subscribe your emails and will try to keep in your touch. Keep it up Brain 🙂

1. Buzzsumo: I mainly use it for Identifying key influencers and researching competitors’ top social content successes. I also use to curate content for my weekly SEO roundup and he’s a more in-depth Buzzsumo review I’ve written.

Canonical tags are used by the engines to consolidate pages that a website owner defines as duplicates.  Each web page that is duplicative of the canonical version of the page gets a canonical tag placed in the header that defines the canonical version.

126. Microsoft SEO Toolkit – This SEO toolkit from Microsoft enables you to manage various aspects of your site and make sure it’s well optimized for the search engines. All you have to do is download and install it, then take advantage of its capabilities for pointing out search engine and UX optimization opportunities, detailed reporting of page load time and resource usage, and the very useful error identification of broken or invalid links, duplicate content, and more. 

It is packed with innovations starting from editing reimagined workflow and simplifying your editing tools. The features of this software are smarter, powerful, yet more accessible and more intuitive than ever before.

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164. Search Engine Optimisation – This eBook by Jacqui Carrell is ideal for SEO debutantes; it features a thorough introduction to SEO ropes, and touches on the essential points of keyword research (for organic and paid search), on-page and off-page optimization, link building, SEO for mobile, or how to track and measure the success of your endeavors. You can also find more related eBooks on Bookboon SEO, which is a very good ongoing resource.

The enterprise platforms can also tie in larger content marketing campaigns and ROI metrics for integrated digital marketing teams. Large enterprise organizations with flush SEO and digital marketing budgets may want to consider enterprise SEO platforms such as Brightedge, Conductor, and Linkdex.

Full link audits can get pretty cumbersome and expensive for the client if they have a large number of linking domains. But a quick link profile can help us decide if a full audit is needed in the first place.

A good SEO tip when writing content for your site is to include images to help attract your visitor’s interest. Visual aids in general are a good way to grab and keep people’s attention span, and with website content it is no different.

Search engine marketing is the practice of marketing a business using paid advertisements that appear on search engine results pages (or SERPs). Advertisers bid on keywords that users of services such as Google and Bing might enter when looking for certain products or services, which gives the advertiser the opportunity for their ads to appear alongside results for those search queries.

I use Analytics, GTMetrix, Screaming Frog, Yoast SEO plugin and other reliable programs to test various aspects of my site. While I certainly want and need to make sure any incorrect urls are redirected, I certainly don’t want to redirect unnecessarily.

I see now that I’ve been relying on tools too much without full comprehension of my actions. I’ve been trying tools like Moz’s and SerpStat for competitors analysis and KW Planner for keyword research.

We believe in prompt customer support. We will assign you a project manager for quick communication via email/phone/chat/Skype. We will email you semi-monthly/monthly SEO work report (And more frequent ones when necessary), which depends on the terms of a project.

Trond Lyngbø is the founder of Search Planet and a senior SEO Consultant. He has over 10 years of experience in SEO, e-commerce, content strategy and digital analysis. His clients include Fortune 500 corporations and major Norwegian companies. Trond has helped grow businesses through more effective search marketing and SEO strategies. He is most passionate about working with e-commerce companies and web shops to develop and expand their omni-channel marketing initiatives.

Google and the likes of Bing or Yahoo are constantly changing the rules of the game. It is crucial for search engines to change with time and overcome the challenges put forth by black hat practitioners.

Having a ‘keyword rich’ domain name may lead to closer scrutiny from Google. According to Moz, Google has “de-prioritized sites with keyword-rich domains that aren’t otherwise high-quality. Having a keyword in your domain can still be beneficial, but it can also lead to closer scrutiny and a possible negative ranking effect from search engines—so tread carefully.”

Most importantly, we are always aware of the close association of website services with SEO. We firmly believe that a SEO friendly website design development can turn things in many stunning ways and interestingly, SEO gets pretty fast as well as effective with such websites. Clean and wise coding accompanied by hosting on low-density servers, premium hardware, and multiple caching layers make the loading amazingly fast which eventually gets pretty conducive for fast and effective SEO.

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131. Wordstream Free Keyword Tools – For beginner purposes, or for someone who’s managing a single site, free keyword tools can still make a difference. That’s why I definitely wanted to add Wordstream’s list of free keyword tools, starting with the generic tool that relies on a constantly updated database of over a trillion unique search queries. Then, you can keep refining your lists by taking your terms through the keyword niche finder, the keyword grouping tool, or the negative keyword tool. While this might mean a little bit more work from you than would be required with a paid tool, in the end, you’re left with a highly valuable keyword list. I also like the adult filter, and the “nichefy keyword results” filter. Pretty nifty, but make no mistake – you’ve got a limited number of uses per day, so use them wisely! You get 10 tries on your first day, and just one per day from then on.

This could be the style and language you use or the way you approach topics. You might write articles that are longer and more detailed than your competitors, or you might differentiate yourself by simplifying and summarizing complicated subjects.

SEMrush – SEMrush is one of the few tools I couldn’t do with out. It’s useful for both keyword and competitive research. I’ve written about this here on the Distilled blog and Ross Hudgens has a great post on using SEMrush as well.

A video to show how you can use Google’s Real-Time Insights Finder to support your marketing planning process. Discover how our insights tools can be a window into the attitudes, perceptions and needs of your consumers to inform your next brand positioning, media strategy or just look smart in your next meeting. Available at thinkwithgoogle.com/insights/tools

Read…picked up jaw from the floor…read again…shook my head and smiled…bookmarked and now reading again! Brian, you’re by far the best SEO guy on the planet and a nice decent bloke as well. I love these gems you post every so often and looking forward to your next online course.

“PageTraffic has been #1 in helping us optimize our rankings across different search engines. We have been extremely satisfied with their overall services as they have surpassed our expectations. Their services are both cost-effective and outstanding. We continue to expand our business relationship with PageTraffic and would be happy to recommend them to anyone who is looking to improve their SEO rankings. ”

When you link your Google Analytics to this free spam killer tool, it will add filters to your account that remove over 100 know spammy referrer websites from your list of referring domains. That way your GA data will be squeaky clean.

Lastly, if you’re interested in nofollowing all of the links on a page, you can add the tag inside the  tag for the page. You can find more details about robots meta tag on the Webmaster Blog39.

Chances are, there are a number of sites that cover topic areas similar to yours. Opening up communication with these sites is usually beneficial. Hot topics in your niche or community could spark additional ideas for content or building a good community resource.

Building link is a difficult, time-consuming task. But it is important for search engine optimization. Ranking By SEO is the top SEO company in India. We specializes in offering SEO link building services to diverse clients. We not only focus on quality link building service but also help our clients earn backlinks from authority websites. We have more than 9 years of experience in link building.

Boost your own link building performance by analyzing up to five competitors at once. You can check the value and history of every backlink on your competitor’s site and use the best ones to enhance your activities.

Network Crusader is almost so good I don’t want to mention it. We currently have over a hundred websites being managed from this one site. I know people that have thousands… We use NC to update plugins, install WordPress all the necessities, plus do all my SEO linking. Its really an incredible swiss army knife for our agency.

Power Suggest Pro is a desktop-based keyword research tool. Enter a keyword and it spits out ideas from a number of different search engines (like Google and Wikipedia). Cool Feature: “Ideas!” give you a list of common terms people use in search engines (like “best X” and “how to fix Y”). Helpful for coming up with new keyword ideas.

One of my favorite new keyword research tools. Why? Because it can bring up terms that you’d be hard-pressed to find with any other tool. Instead of seed keywords, Keyworddit scrapes Reddit for the most common keywords people use in a certain subreddit.

When most people think about structuring a website for search engine optimization, they immediately think of developers. You don’t have to be a developer to master SEO. It doesn’t take much technical skill; you just need to understand the basic elements of SEO and how to incorporate them into your posts. In other words, while developers are essential when it comes to troubleshooting, site performance and much, much more, structuring your blog for SEO is one thing you can get started on right away.

Just be super-mindful about filtering out spam comments, or immediately removing any that slip through. It’s also worth adding the nofollow value to your comments section so Google ignores any erroneous links that may appear.

Google Search Console is a tool that helps you visualize how your site may appear in search and teaches you how to influence different appearance elements. This tool allows you to pull data on your top search queries, pages, countries, devices, and more over the last 90 days. It also can inform you of different errors that occur from website crawls and suggests different html improvements.

This inbound marketing tool saves you time by gathering important rank metrics for all the sites you manage on a daily basis. It also gives you the information you need about your competitors to identify the best keywords for anchor text linking.

We just mentioned your content needs to be unique, valuable and relevant. What does this mean? First off, your content should be unique because search engines, more so Google, do not entertain plagiarism – or duplicate content. Your content should bring something fresh to the table – it should be unique if you want to rank well.

Search engines count links higher than plain text in their search algorithms, so try to create links that use your keyword phrase. Avoid using links that simply say, “click here” or “more information” as these links will do nothing to help you with your search engine optimization. Leverage the power of links in SEO by including your keyword phrase in them whenever possible. The text surrounding links is typically weighted more heavily by search engines than other text on your page as well. If you can’t include your keyword phrase in your link text, try to include it around your link text.

11. Create and upload a simple robots.txt file. These tell search engines what you allow or disallow them to add to their search engine. Google has a good description of how to make robots.txt file here. (It takes five minutes.) Add your sitemap location to the robots.txt and you won’t have to submit it to the search engines manually like above. Just add sitemap: http://example.com/sitemap_location.xml to the robots.txt file.

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Ultimately, we awarded Editors’ Choices to three tools: Moz Pro, SpyFu, and AWR Cloud. Moz Pro is the best overall SEO platform of the bunch, with comprehensive tooling across keyword research, position monitoring, and crawling on top of industry-leading metrics incorporated by many of the other tools in this roundup. SpyFu is the tool with the best user experience (UX) for non-SEO experts and the deepest array of ROI metrics as well as SEO lead management for an integrated digital sales and marketing team.

By setting up Rank Tracker on predefined dates and times, you can have a hands-off approach to your tracking. Rank Tracker will update you automatically on the findings, and you can check that task off of your list.

If any link is redirected to another website or shows error then it is found to be broken link. Broken link finder tool can be used to locate broken links on website to find the flaws and rectifying it by just simply entering the URL.

The next step to achieving ranks in Google involves researching potential keywords to focus on in your content. Knowing which keywords you want to rank for will give your content strategy plan a clear direction for the future. There are several tools online to help you do this research. The most popular tool is Google’s Adwords Keyword Research Tool (https://adwords.google.com/o/KeywordTool). With this tool you can enter in as many potential keywords you’d like to target, and view what kind of traffic volume they each receive. It also shows how competitive each keyword is in the marketplace. Using this tool, it is very easy to find keywords your website can rank for in the near future.

Thanks for the response! That’s a difficult question as it varies from website to website. But we have always combined SEO, Social Media, traditional link building and Google Ads with success in smaller markets such as the Caribbean. It’s been a bit ‘intuitive’ having done it many years to be honest. But we also have some larger websites in Europe with many pages and keywords and it’s becoming difficult keep up hence buying SEO PowerSuite. Also some of those websites don’t want to have any links on their website as they are ngo’s or large companies so we’re thinking of expanding our strategy. Therefore any techniques and programs to buy (through your website) you think would suit a step up even if it’s spinning articles, tiered link building, private blogs or anything would be much appreciated. Also if your answer is – it’s up to you – surf my site then no worries!

Google Trends can be used to see the change in the search volume when it comes to different topics, keywords, entities and search terms. It has helped me stay one step ahead of my competition and to improve my business. The topic that is trending on the Internet changes on a daily basis and can help you predict the next trending topic and act according to it.

The list of features for WordPress SEO is extremely long. Check out why we use WordPress SEO on WPBeginner and all our websites. After that, head over to learn how to install and setup WordPress SEO plugin.

As of May 2016, the SEO tool industry was worth $65 billion and growing. Projections have the industry burgeoning to $79 billion in total value by the year 2020. A 2016 survey entitled What Works in Online Marketing found that of 357 marketers, 94 percent planned to increase their SEO budgets or keep them flat through 2017. Those results portend continued growth into 2018, as do the trends of more users online, more user searches on search engines and the increased sophistication of SEO tools in general.

When it comes to SEO RankBrain is very important. It is the 3rd biggest Google ranking factor, so SEO agencies are starting to pay attention. In this guide, we cover everything that has been reported on RankBrain.

111. Google AdWords Keyword Planner – Let’s get you started with the keyword research basics. If you’ll be optimizing for Google’s search engine, this should be one of your most important resources for finding keyword ideas and getting a sense of how competitive they are.

For very large websites with millions and millions of pages, creating a search engine optimization friendly internal linking structure can be tough, especially if your  strategy is fragmented. Ignite Visibility experts have worked with sites reaching hundreds of millions of pages and can ensure your internal linking structure is architecturally correct. Likewise, if you are smaller site we can maximize the pages you have and assist you in creating a new page and internal linking development strategy. The Internal linking process consists of making sure each link points to a page with the correct keyword in the anchor text. In addition, there are a few expert strategies we implement in this phase that we only reveal to clients, making us one of the best SEO companies at onsite SEO.

Incoming links. These are links to your website from other sites. Social media can be very helpful in this, but also, having other quality sites linking to your content goes a long way to improving your ranking. Search engines will judge you by the company you keep, so your goal is to have quality outgoing and incoming links.

We have a proven track record of working with our clients to ensure maximum online visibility. Our process of optimizing websites for search engine results has been carefully refined over the past 10 years of providing outstanding service to our clients.

Gotta start with analysis. I pull my data from Moz and SEMrush. SEMrush is my go-to for competitor keyword research. For backlinks, citation opportunities and rank tracking I go straight to Moz. And I can’t live without my mozbar. At Stream Creative we set up our client campaigns using both of these tools.

As for your second question, in Google Search Console, you can use the Data Highlighter tool to categorize specific text to help Google understand this data and data on other similar pages. However, this does not provide you with the Schema markups. Here is a video on the Data Highlighter: https://www.youtube.com/watch?v=WrEJds3QeTw

SSL – Google will roll out major changes to the way non-https sites are handled in Chrome in January. Make sure to switch to HTTPS before Google Chrome start to show a security warning for HTTP pages when a user visits them.

In fact, my first website, which I started in 1999, the one I used to learn web design and search engine optimization, was a poetry and life advice website. I was a Dear Abby of sorts. On average, 25,000 new visitors per month from around the world would read it.

I can say that these are some of the best SEO Techniques which all SEO’s should try. I was worried about off-page optimization because of Google algorithm updates, and it was very difficult to build high quality, spam free backlinks. Replacing the dead links on wikipedia is a good idea.

LinkAssistant collects contact information for each domain that links to you, so you can manage email correspondence from the software and change or remove unwanted links. With beautiful customizable reporting and exports, you can keep everyone in the loop.

Public relations isn’t just for big companies anymore. The web has taken conversation global which means one angry customer can do major damage to your brand. Of course that also means one very happy customer can launch your brand into the stratosphere. Learn the nuances of online public relations through the articles in this category.

Want to know what a good link looks like? See real examples of the most powerful backlinks that SEO companies around the world are trying to acquire for their clients. In this post, we see that the most powerful links show here are actually natural.

John Lincoln tells you how to rank #0 in Google (meaning a featured snippet) in this YouTube video. There is a lot to know about this topic and it even plays into Google Assistant optimization. Get the full details on SEO for featured snippets now.

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If your document appears in a search results page, the contents of the title tag may appear in the first line of the results (if you’re unfamiliar with the different parts of a Google search result, you might want to check out the anatomy of a search result video18, and this helpful diagram of a Google search results page).

And it usually makes the search results look kind of stupid too. Imagine you are looking for a local SEO consultant. You search and see 7 results that all look the same with almost identical titles starting with “Cityname SEO…”

Secondly, I select another Google tool, namely Search Console formerly known as Webmaster Tools. It’s the only way to look behind the curtain and get an idea of how Google sees your website. You get notifications about manual actions taken against your website, see which keywords your website ranks for, and much more.

You can use Google Alerts to keep track of any topic of your choice and receive regular notifications from Google on the latest updates to the index. The most common use remains to find non-linking citations of your brand and to keep track of the most recent updates and news from a topic or company of your choosing.

Hats off to your detailing and intelligence. I thoroughly enjoyed reading the post, very informative and engaging. I was actually applying them to see the amazing results. I also found a platform called soovledotcom which actually pulls keywords amazon, e-bay, yahoo answer, wikipedia, google and bing, but your illustrations here will certainly yeild superior results for organic seo & finding keywords.

An Image sitemap41 can provide Googlebot with more information about the images found on your site. This increase the likelihood that your images can be found in Image Search results. The structure of this file is similar to the XML sitemap file for your web pages.

I also like to use this tool called Google Correlate. It helps you look at keywords that people queried when they searched the keywords you are targeting. Also SEM Rush is pretty pro for sniping competitors keywords.

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I got you covered in this guide! Here is my list of the 100+ best SEO tools that you should be using in 2017.  I have done the heavy lifting for you by compiling a list of recommended, tried and trusted SEO software reviews. Rest assured, you can rely on them for their outstanding results as I use them daily for my client’s at SEO Expert Brad.

There are lots of solid scripts out there. http://blockadblock.com does a great job of automating the config process — and encrypts on the fly. Always better to use as a “nag” screen and not a full “block”.

In the introduction, we mentioned that Google is doing everything to build a better, faster and secure web for everybody. By upgrading their search algorithms, they make the search experience better. With their versatile Knowledge Graph, the search engine has grown faster. And now they would like every webmaster to adopt HTTPS to improve the security of web properties.

The following is our complete list of the top SEO company rankings in the United States. We have evaluated several hundred SEO firms for the list, but have narrowed it down to the top 50 SEO agencies as ranked by our scoring system. We look at several different data points ranging from the effectiveness of the SEO firm’s own internal search engine optimization efforts to the quality of their customer service. We take great pride in our SEO Agency rankings. To learn more about our ranking criteria and how we developed our scoring methodology, please click here.

This change in the algorithm’s behaviour creates the opportunity for more experimental SEO. The risk of testing is mitigated by the ease of reversing the changes done. Hence, one way to dominate SEO in 2017 is to increase your experiments and observe the results. One example is trying a more aggressive link profile in the wake of the more forgiving Penguin. More experimenting will make your SEO better and more fun!

That means you never need to worry about hand-entering your data ever again. And, that’s not the only useful extension that it comes with either. Just look at this list from the documentation (this is just over half of it):

3. Search Help from Google – Learn about the different types of search, what SafeSearch is (tip: it was created by Matt Cutts), what location-specific search is, how to search by image (as opposed to keyword phrases), how to filter and refine your search, and basically use Google’s search function to its maximum potential.

6. Include a unique meta description for each page. Include phrasing that has a call to action since it is seen under your title in many search engines. For example: Buy a used car today. We offer great financing for our used cars. To learn more about our used cars, trucks and automobiles call 1-800-used-cars today. Use no more than 155 characters.

Google Trends can be used to see the change in the search volume when it comes to different topics, keywords, entities and search terms. It has helped me stay one step ahead of my competition and to improve my business. The topic that is trending on the Internet changes on a daily basis and can help you predict the next trending topic and act according to it.

Usually an SEO company in the USA will help you select some terms. You get ranked for those terms and then maybe either target more, work to maintain the ones you have or start to look at different countries or languages. But what really kills all SEO efforts, is when you select the wrong search terms! You can spend so many hours going after a term and when you finally get there, no conversions. Read more about this now.

Each of these web design companies specialize in building a unique online presence for their clients. Professional web design services cater towards businesses looking to leave a strong and positive first impression with potential customers.

After creating my content, I would grab the URL of each page ranking for my target keyword, plug them one-by-one into SEO Spyglass, and pull up their backlink profiles. Then I’d go through each backlink and try to recreate it for my own content.

Wondering if a link is helping or hurting your SEO efforts? Then upload the URL of the page to Marie Haynes’ blacklist tool. It will let you know if the domain is on Marie’s comprehensive list of spammy websites. If it is, you may want to add it to a disavow file. Helpful.

Definition White hat SEO utilizes techniques and methods to improve the search engine rankings of a website which don’t run afoul of search engine (mainly Google) guidelines. Black Hat SEO exploits weaknesses in the search engine algorithms to obtain high rankings for a website. Such techniques and methods are in direct conflict with search engine guidelines.

Thank you for this posts. One thing i would like to ask you, as i am new in this field, do one need to work on SEO daily for a website ? or one need work for few months, and wait and monitor results for few months and work on SEO again for the website.

With StatCounter, you can track your website’s visits and other metrics and dimensions to determine potential areas of improvement or to see where your SEO efforts are succeeding. If you have any questions or are in need of assistance, please contact StatCounter member support by completing the form below and we will get back to as soon as possible.

A nifty tool that reveals how a search engines spider sees your site. If you check out the screenshot below you’ll notice that search engine spiders get a very different view of our websites than us humans do.

Commence x-ray vision. This next tool from Google is a user-friendly way to examine on-page schema code, as well as test schema markups. All you need to do is supply the markup or the website URL, and get going!

86. 44 SEO Experts on eCommerce Link Building – I find expert round-ups very useful, since they gather lovely nutshells of digital wisdom. But you should also look at the relevance of the topic, the age of the article containing the advice, and, most importantly perhaps, checking to see if those are real experts. This article manages to succeed on every account, and you get some great eCommerce link building advice from professionals like Will Critchlow, Neil Patel, Mike King, Jon Cooper, Justin Briggs, Paddy Moogan, Ann Smarty, Brian Dean, and many, many more.

Remove pop-ups on mobile and interstitials from mobile. Ever since Google announced in January 2017 they were going to implement a penalty on sites still using intrusive pop-ups and interstitials, webmasters have been opting for alternatives to pop-ups.