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A sitemap is a list of all posts/pages of your website.  You need 2 types of sitemaps. First an xml sitemap to submit to Google, Bing and other search engines and second an html sitemap to help visitors find your content easier.
Screaming Frog is a very powerful tool that allows you to crawl your site on demand. Technical SEO issues can wreak havoc on a website. But if you don’t know about them how can you fix them? With one simple crawl on Screaming frog you can easily identify problems, differences, and areas of opportunity. You can see what pages aren’t optimized and what needs to be optimized better to increase traffic.
Well actually, that’s not it at all. As you become more informed and experienced, and begin to trust your own judgement, you will be able to find more and more suitable learning resources. However, by the time you’re finished reading what I’ve provided in this list, you should be capable of putting to practice a lot of things, and thus call yourself a true SEO.
The first one is pretty easy. You now know what SEM means in its most basic form – “search engine marketing”. However, the issue is that even those in the SEM industry will disagree on what the component parts of search engine marketing are or what the main focus of SEM is.
Whether it is new SEO updates from search engines or critical algorithmic changes incorporated by Google, we have always successfully sailed through every alterations and update. As the result, our clients have achieved top search engine rankings along with high-quality contents and great websites.
You’re ultimately looking to rank for keywords that will bring value to your business (i.e., those bringing traffic that will convert into leads and customers). You, therefore, have to target keywords with relevant intent.
One way to ensure that your site gets new content on a frequent basis is to integrate a blog. “Get the owner or CEO blogging. It’s priceless!” the Search Engine Journal suggests. An executive blog is an excellent way to reach out to your clients, create more opportunities for internal and external linking, while giving your site a more personal voice.
Choosing the best mobile app development services is just half the battle. The other half involves developing a solid foundation for your mobile app and the goal you wish to achieve in developing it. Identifying both should provide you a more strategic approach with your mobile app in line with meeting your online goals.
15. Moz Beginner’s Guide to SEO – Any rookie SEO, or anyone who wants to learn about the field, should look into this guide, which takes you through all the basics. Presented with a bit of infographic-style division, the guide breaks down information in easily digestible capsules. You could also bookmark, for further reading, their SEO learning page, where you’ll find resources on link building, social media, and get access to plenty more course and articles – most of which are free.
Encourage Your Customers to Link to You. Do your customers wear your t-shirts or drink coffee from your mugs? Why not extend your corporate promotion to the web? Send your trusted partners partnership badges and your customers graphic icons that link back to your site.
In order for the above tips to work you need first and foremost to have good content on your web site. Content is still king and a web site with good, original, quality content can do better in the long run (with or without SEO) than a web site optimized in SEO but with not  so good content.
If your website uses responsive design, your blog pages will only have one URL instead of two different ones — for desktop and mobile, respectively. This helps your post’s SEO because any inbound links that come back to your site won’t be divided between the separate URLs. Any SEO power you gain from these links will be centralized, helping Google more easily recognize your post’s value and rank it accordingly.
“Naming 3 quintessential tools of a successful SEO campaign will probably elicit an array of various weapons we all have in our arsenal. Some tools will be more effective for others while some SEO’s just have a different style of achieving the same results.
Publish an Informative and Entertaining Company Blog. Blogs have the unique ability to contribute fresh material on a consistent basis, participate in conversations across the web and earn listings and links from other blogs.
Google has many times said that page speed is a ranking factor and yet many web masters don’t optimize their web sites for speed. Their aim (Google’s) is to provide the searcher with the most accurate results in the fastest possible way.
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Attracting customers through relevant and helpful content is what HubSpot calls, “inbound marketing.” If you do not have a strategy in 2018 to create content that brings value to your audience, you are losing out on an enormous amount of traffic. Great content draws in users. There’s only one thing better than great content: recurring great content.
The work of most search engine optimization companies, however, operate in a gray area, aptly named Gray Hat search engine optimization. Whether by design or pressure from clients to deliver results, many search engine optimization companies try to deliver solutions and results for customers by utilizing techniques which don’t quite cross the line into black hat SEO, but are well outside of what would be considered white hat search engine optimization.
Be active on major social media channels and build a good following: As I do research on a product before I buy, I look at their social media profiles. An active profile means that they are serious about connecting with their customers. That builds a ton of trust.
3. #journorequest or Gorkana – the majority of the work we do is on the digital PR and content strategy and creation side and we would be lost without access to both of these tools as they make it much easier to find the right influencers to pitch ideas into.
Right behind you guys. I just recently signed up for Ninja outreach and it really is a useful tool. Kind of like outreach on steroids. Majestic and ahrefs are a part of daily life these days. There’s also a subscription service, serped.net which combines a whole bunch of useful tools together eg ahrefs, majestic, and Moz to name a few and the price point is phenomenal
VJG Interactive is an online marketing agency which offers state of the art premium marketing solutions aimed at delivering exceptional results to their clients and partners. They specialize in identifying effective marketing strategies based on the goals and objectives of their clients.
This new, free reporting tool from Google, allows you to create and share amazing reports. One of the most beneficial things about Data Studio is that you can pull data from many different sources, making it a one-stop-shop for all your SEO reporting needs.
It sounds unrealistic — but isn’t. E-commerce SEO and conversion rate optimization can double your traffic and sales. When I show them proof, my prospective clients have many questions about generating more traffic, boosting conversions, increasing sales, engaging buyers and turning them into fans. Here are the most popular questions — and my answers.
This process is known as a Website Audit. Basically, our experts will scrutinize every aspect of your website (if you even have one when you come to us) and we’ll start taking notes on what is good, but more importantly, what needs to be improved. And we’re not just talking about your color scheme here. We’re talking about all the little things that most people wouldn’t give so much as a thought. But, at Coalition Technologies, we understand the importance of taking care of all the little things. If we cut corners, or skipped over the minor stuff (like most other Los Angeles SEO firms), we’d be skimping on getting you a little revenue here, a little traffic there. As a business owner, you naturally want the most bang for your buck and you’ll only get that kind of treatment with us.
1. Commit yourself to the process. SEO isn’t a one-time event. Search engine algorithms change regularly, so the tactics that worked last year may not work this year. SEO requires a long-term outlook and commitment.

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My competitor is market leader from past 4 years, his linki building is mostly links in article directories and link directories. He is adding just 1 in his articles to homepage without any anchortext. The anchortext is the complete title of his homepage. He isn’t penalized by penguin yet. Why he is on top of the list?

15. Moz Beginner’s Guide to SEO – Any rookie SEO, or anyone who wants to learn about the field, should look into this guide, which takes you through all the basics. Presented with a bit of infographic-style division, the guide breaks down information in easily digestible capsules. You could also bookmark, for further reading, their SEO learning page, where you’ll find resources on link building, social media, and get access to plenty more course and articles – most of which are free.

I’ll always start off a campaign looking at technical and on-page improvements that can be made, Screaming Frog has my back here. It will crawl an entire website giving me tons of useful information such was bad redirects, duplicate content and page titles. Don’t neglect technical and on-page work!

This is where I feel many articles and advice out there have it wrong. You really shouldn’t let keyword considerations cloud your mind, and I don’t think it’s necessary to go back and stuff keywords into your content. However, you can do keyword research to fuel some of your topic ideas. If you know what keywords people are searching for, create a blog post about it and allow those keywords to appear naturally in the text.

Rival IQ allows me to do competitor research for clients quickly. I can enter a list of domains and in a couple of hours or less, Rival will pull in their MozRank, Domain Authority, number of backlinks, top keyword rankings, and key on-site SEO settings.

FAQfox is a question scraper tool. I like how you can choose the websites that FAQfox scrapes. So if there’s a particular site that your target audience hands out on (for example, Reddit) you can ask the tool to only search that site.

Deep Crawl lives up to its name. It scans every page on your site and gives you a comprehensive report that lists out you how many H1 tags you have on each page, noindexed pages, broken internal links, broken external links etc. Heck, it even tells you if your Twitter Card descriptions are too long.

Not only that, but mobile is playing better and better with desktop. Smart marketers are finding ways to bridge the two experiences to both push the user to convert on desktop and to track interactions across devices (the better for measuring value).

Fortunately, Google puts more weight on the anchor text of external links anyway. So as long as some of your external links have your target anchors, you’re probably OK with a “Home” button. In fact, I’ve ranked homepages with a “Home” anchor text nav button for some seriously competitive terms. So it’s not a make-or-break ranking signal by any means.

We’re committed to providing value to you throughout every step of our process, from first conversation to last link built. You’ll gain a significant amount of knowledge related to your current SEO positions and how Victorious can help you find victory in the battle of search engines.

Our SEO company has a process that is heavily integrated with social media marketing. Following onsite search engine optimization and external link building, Ignite Visibility will use social media optimization and social media marketing to build further external links and grow the authority of your online presence. Blogging is also a critical part of this strategy, and the Ignite Visibility team will make sure all of your online assets are working together to maximize effectiveness. Overall, in the world Internet marketing a good, honest company is hard to come by. You can rest assured that Ignite Visibility will provide excellent service. Contact us today to get started by clicking on the button below. It can’t hurt to at least have a conversation about your needs, right?

The days of relying upon billboards and TV advertisements are far away in the past. SEO isn’t an option, it is a necessity. More and more businesses are started each and every day. What were once niche products or services are now overcrowded marketplaces where consumers have more options than they know what do with. The Internet has revolutionized the way societies conduct business. Whenever a new idea comes around, there are instantly hundreds of companies trying to capitalize on it. SEO brings order to that chaotic world. SEO is how businesses set themselves apart, how they get all the revenue even though there are a plethora of competitors with the exact same offer

When Grammarly detects errors, the original mistake shows on the left side of the screen in red, with suggestions shown in green. Clicking on the down arrow will open the explanation of the change. While working, a simple icon at the bottom of a text box will show a red dot indicating errors have been found such as:

3. WordPress – Without a good site for a SMB they have no hope. Most local businesses could build on WordPress and should. Out of the box there is no other platform that will perform better in search results with very little help.

I don’t try and find out if they are supposedly easy to rank, I just slot them in and if the post does rank (which they often do as we pick up some decent shares and links on a lot of our posts) I consider it a bonus.

2. Ahrefs – An intuitive interface and good data make this our favorite backlink index. That said, when we gain a client that is under penalty and work towards removal, we’d never rely on a single source for backlink data.

Search engines are progressively getting more complicated with their ranking algorithms. This makes it essential to stay up to date on SEO best practices as they are constantly evolving. What worked ten years ago may be obsolete today and could actually end up harming your website’s search result rankings. SEO is something you can do on your own to improve your online presence, however, you will need to follow the best practices in SEO to avoid harming your website and its ability to rank in search results. Of course, StatCounter can help you in this endeavor.

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91. SEO 101 Page Optimization Like a Pro – Thorough and significant, this piece written by Zain Shah for Search Engine Journal segments information well and stands as a pretty good guide for optimization.

LinkResearchTools makes backlink tracking its core mission and provides a wide swath of backlink analysis tools. LinkResearchTools and Majestic provide the best backlink crawling of this bunch. Aside from these two backlink powerhouses, many of the other tools we tested, such as Ahrefs, Moz Pro, Searchmetrics, SEMrush, and SpyFu, also include solid backlink tracking capabilities.

Otherwise, just pick a responsive WordPress theme and plugins from the start. Don’t know where to start? Total Responsive Multipurpose WordPress theme is a great choice for many an entrepreneur like you.

1. SCOT (proprietary crawl tool) – When approaching any new client, or site we start with the ‘fit for purpose’ piece to ensure that content investment is rewarded fully. That process starts with a crawl of the site and we use SCOT (our own tool) to crawl, categorize and prioritisz fixes. This will include a list of key pages to improve from a functional content perspective.

Needs Met guidelines cater to mobile usability – Web pages are gauged by how they are optimized for mobile viewing and the satisfaction they provide to users about the search query. The guidelines are loosely divided into five ratings (from Fully Meets to Fails to Meet) – a website can fall between the assigned ratings if needed be.

Lastly, it would have to be a backlink checker and I’ve not found a better one than Cognitive SEO. It’s awesome, and they are continually developing new features since I started using them 4 years ago.

Here at 10 Best SEO, our research team has amassed a database of SEO, reputation management, and other online marketing agencies. We have sifted through search engine optimization company reviews, evaluated the SEO services that they provide, and looked at their real-world results on search engine results pages (SERPs). All that work could be for naught if you still struggle to choose the right firm for your specific purposes. Sure, our staff has compiled a list of our favorite SEO companies, but if you end up working with an enterprise or globally focused team when you really need the best local SEO company, you might be overpaying or getting unexpected results.

It has saved me hours of time by being able to set my search results to show 100 per page, and then export hundreds of results in just a few minutes, only to import them and build an outreach list for a campaign.

In just a few clicks – whether in their dashboard or their browser tool – you can create some truly beautiful images that will capture your readers on your posts, or convert them to your site from social. Both being really good for your SEO.

Thanks for updating this post! Been using it with my team daily to immediately start to improve the SEO on our online business! Especially liked the the ad keywords (we came up with some great google ads from competition) and creating your own keyword techniques.

As the owner of a content marketing agency, I’m always hunting for trending topics for potential content ideas on behalf of my clients. BuzzSumo is my #1 resource for quickly spotting viral content and understanding which platforms show strong engagement (e.g., Facebook, Twitter, LinkedIn, etc.). This allows me to further investigate how we can model our content to hopefully tap into that trend and drive traffic/eyeballs to our client’s landing pages and offers.

Search engines used to focus on delivering up a list of the best web pages for a search. These days, they’re also integrating video, images, blog listings, product listings and more. Learn how universal search is changing up search engine optimization and how savvy marketers are taking advantage of it to increase their presence in search results.

2. Screaming Frog – I like Screaming Frog for onsite analysis because it’s a bare-bones, reliable and easy to use crawler. It lays out everything about your site on the table in a spreadsheet format. It shows you all of your pages, titles, H1’s, H2’s, title length, meta description length, any duplicates, what those snippets look like in SERPs, info about images, internal links, response codes, and a bunch of other stuff.

Next to that, it seems to think you actually need to be able to click on from page to page starting at the frontpage, way back to the first post you ever did. Last but not least, each author has his own archive too, under /author//, resulting in completely duplicate content on single author blogs.

Now, let’s talk about what’s on your site and how to optimize it. (I consider this part to contribute only about 30 percent to your overall search rank. I’ll get to the other 70 percent later in the post.)

It is important to select a SEO company which truly understands off-page elements which can impact how well a website ranks in major search engines. Effective SEO companies create a comprehensive strategy for off-page which includes aspects of social, blog marketing, social bookmarking, and link building from relevant and legitimate websites around the web. It is also important to find a SEO company which best understands what your company does to ensure a strong relevance between your off-page strategy and your core business.

As you already know that the secret to attracting the right audience is to create and release excellent and relevant content on their website. The tool not only allows you to get the best content marketing but also helps you in delivering the content through a fast and reliable network to the audience.

The days of relying upon billboards and TV advertisements are far away in the past. SEO isn’t an option, it is a necessity. More and more businesses are started each and every day. What were once niche products or services are now overcrowded marketplaces where consumers have more options than they know what do with. The Internet has revolutionized the way societies conduct business. Whenever a new idea comes around, there instantly hundreds of companies trying to capitalize on it. SEO brings order to that chaotic world. SEO is how businesses set themselves apart, how they get all the revenue even though there are a plethora of competitors with the exact same offer

Use high-quality pictures. Get photographs that create an atmosphere, that make prospects feel something. Those will make more sales. Though expensive, it’s a good investment for your best products. Video can work even better.

The same goes for the search engines: on single post pages, these links aren’t necessarily related to the topic at hand, and thus aren’t helping you at all. Thus: get rid of them. There are probably more widgets like these that only make sense on the homepage, and others that you’d only want on sub pages.

Incredible post. I’m trying to imitate your copy-writing style and SEO techniques on my blog I just started. I’m strapped for cash and looking to build links myself. What would you say is your #1 link-building recommendation for a brand-new website and a tight budget?

BTW Builtwith is not just a web technology information profiler tool, it also provides the lists of website of chosen technologies for your marketing needs. With this tool you can get the list of your competitor’s customers and try to steal some of them.

Every website is has a hidden authority element that is used for determining how trustworthy and reputable a domain is. Moz has created a ranking score called Domain Authority which tries to predict how well a site will rank on search engine results pages. Authority generally improves by increasing the number of links to your website from other reputable sources, as well as having a proper internal linking structure.

Whilst SEO forms the basis of most digital marketing campaigns, we also offer our clients a wide range of complementary digital services, including pay-per-click advertising, social media marketing, conversion rate optimisation, and web design and development.

Ahrefs is one of the most popular keyword tool out there. What I really like about them is extensive detail including the keyword difficulty. Ahrefs uses clickstream data to also show how many clicks you will get from search engine. This is very useful after knowledge graph integration, as many keywords may have huge traffic but they hardly get any clicks from search engine. Reason being, they get answers directly from the Google search result. Example of one such query is: “birthdate of any celebrity”

I use Facebook and Twitter Ads to promote content to certain audiences to create links. Social media ads also creates brand affinity which raises click through rates and improves post-click user engagement rates which we find improves SEO rankings.

Primarily, SEO Report Cards provides necessary information regarding the condition of the website when it appears in search results. Further, it also provides high-level insight on the content available and offers on-site recommendations and the usual ranking factors.

An SEO expert could probably use a combination of AdWords for the initial data, Google Search Console for website monitoring, and Google Analytics for internal website data. Then transform and analyze it using all a BI tool. The problem for most business users is that’s simply not an effective use of time and resources. These tools exist to take the manual data gathering and granular, piecemeal detective work out of SEO. It’s about making a process that’s core to modern business success more easily accessible to someone who isn’t an SEO consultant or expert.

(By the way, that’s why this is called “The Upside Down Guest Post”. Instead of having your link at the end of the post, you flip the post “Upside Down” and add your backlink in the body of the post).

You basically had me hooked after you mentioned the Wikipedia dead link technique. The idea of finding dead links and reaching out to the websites that’ve linked there is actually one of the best ideas I’ve heard in a long time. I’ve bookmarked this page for future reference. Thanks.

What to make out of these quality guidelines: All signs point to improving the mobile usability of your site (as already mentioned above), as well as establishing yourself as an influence within your niche. By building your expertise and knowledge in your industry, you can establish your authority as a subject matter expert, thus earning the trust of your audience.

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Measure which strategies provide the most benefit, refine and continue. One really good example of a barnacle SEO strategy I implemented for Pure SEO was getting an invite to spend a week with Sir Richard Branson on his private island, this got organic links from every major newspaper in New Zealand and most of the major marketing magazines.
Further, the tasks done to increase search engine ranking are geared toward organic or natural results. It is possible to pay for the opportunity to appear higher in search engine results through Pay Per Click (PPC) advertising campaigns, such as Google AdWords, however, this doesn’t require SEO tactics as outlined in this tutorial.
Overall, I’ve been pleased with the results! The main thing is having a tool you have confidence in, and our team has renewed for another year and hope to gain even more spots in the rankings in 2017-2018!
Despite heavy investments in technologies designed to simplify business operations, many organizations still feel stuck in the slow lane because of time-consuming manual processes across their business. In fact, sales teams can spend up to one-third of every day manually entering data for customer quotes, proposals, and contracts!Document automation solutions can transform your … Continue Reading…
Keep Eye on Competitors: Competitor analysis is not just a one-time process. As your business grows and evolves, so are they. Competitor analysis is an ongoing strategy that assesses your competitors’ strengths and weaknesses in offensive and defensive context, as well as your own.
I normally drop about 5 to 10 keyword ideas for a new amazon site that I’m looking to build out into Keyword S****** and it just spews out thousands of keyword ideas. I’ll then download the list after a few minutes and drop it into Keyword Planner to find out volumes and other metrics.”
Add qualifiers – Our Des Moines Iowa real estate agent might add Des Moines, Iowa, or both to most every phrase. As a web designer your services might be affordable or professional. Optimizing for “professional web design services” also optimizes for “web design services” Services would also be a qualifier.
3. Get your best keywords into your domain, folders, and page names. For some great examples of how to create keyword-rich domain names, check out the results for these searches: used cars, monkeys for sale, belize vacation. Folders and pages should also include keywords: for example, http://www.yourdomain.com/used-cars/used-ford-thunderbird.html.
I read your post on my mobile phone while on a bus travel and it stirred me due to the fact that I’ve been doing SEO lately the poor man’s way like blog commenting, Social bookmarking, forum signature, directory submission, etc. I don’t know if any of these things still work today since I’ve been practicing them since 2008. These 25 SEO tactics that you have shared got my interest. Actually I am planning to make a new site right now after reading this one. I found out that maybe I’ve been doing a lot of spamming lately that my site is still not ranking on my desired keywords. And also, you have pointed out that it is not just by means of Keyword planner that we will be able to get keywords since there are others like, as what you have said, the wikipedia and the like. I am planning to make use of this article as my guide in starting a new one. I bookmarked it… honestly.. 🙂 And since I have read a lot of articles regarding SEO tips from other sites, I can compare them to your tactics and this is more interesting and exciting. I want to build a quality site that can make me generate income for long years. THANK YOU FOR BEING GENEROUS WITH YOUR KNOWLEDGE. I will try to communicate with you through email and I hope you can coach me Brian. .. please.. 🙂
And once you give yourself over to the belief that your survival is of the utmost importance and top priority, it gains a very tight grip and becomes your master and reality. It tricks you into believing that you are not free to choose who you will be and what you will do and goats your ego into maintaining a false facade for reasons like money, status, and recognition, just to name a few.
If search engines can’t crawl your site properly, all your SEO efforts will be a waste of time. Screaming Frog alllows you to crawl your website and gain a new perspective on how it looks. This way, you can detect and fix all indexation and accessibility issues with more ease.
Managing an SEM campaign requires constant monitoring, testing, tweaking, optimization, and learning. The process is similar whether you choose to advertise with Google or Bing—which also drives search advertising for Yahoo. Here’s what you need to know to get started.
Some products are almost identical but exist in different colors or sizes. If not handled right, listing them can be considered duplicate content, which causes bad rankings and cannibalization between the different product variants. Products may rank for the wrong keywords (blue jeans rank for searches on red jeans). Adam Audette goes deeper into the nuances in this excellent report.
Bottom Line: AWR Cloud is an intuitive, easy to use tool with best-in-class search position monitoring that earns an Editors’ Choice and a smattering of features across all the SEO buckets. While its bre…
In the early days of SEO, you could pepper keywords into your on-page content and watch as your website moved up to the top of the search results. Today, search engine’s algorithms have become more complex, relying on a variety of signals to determine where a site should rank for certain keywords. That being said, there’s a select few tactics essential to any SEO strategy—no matter the type of business at hand.
Just a suggestion, but maybe you could write an article about generating traffic to a brand new blog. As you know, when you start out, you have only a couple posts and very little credibility with other bloggers, also the search engines will take considerable time to be of any benefit initially. Would be interesting to know how Brian Dean approaches that dilemma!
The author does not vouch for third party sites or any third party service. Visit third party sites at your own risk. This is article is a personal opinion of research based on my experience of almost 20 years. It is not advice. I am not directly affiliated with Google or any other third party other than via affiliate programme. This website uses cookies only for analytics and basic website functions. This article does not constitute legal advice. The author does not accept any liability that might arise from accessing the data presented on this site.“ Shaun Anderson, Hobo
Run the spider and it will grab information on your pages. Links, page titles, redirects, 404s, heading tags, status codes, attribute lengths, anchor text, alt text and numbers of internal backlinks, numbers of external links on each page. Quickly identify click depth, see canonical link information or meta-refresh directives. And more.
A good rule to go by is to select one keyword phrase per page then optimize that page to that keyword phrase. Keywords should be relevant to the overall content of your page. Furthermore, choose specific keywords that are more likely to give you a better search results ranking than a broad term would. For example, consider how many sites use the keyword phrase of “punk music.” The competition for ranking using that keyword is likely to be tough. If you choose a more specific keyword like “Green Day concert,” the competition is a lot easier.
The Microsoft SEO Toolkit combines quite a few different tools into one. Used together, it can analyze your site and provide recommendations on how to make your site’s content more SEO-friendly, including tweaks to your sitemap and robots.txt. Sorry to all of the Apple folks, this one seems to be Windows-only!
While doing your research, think longtail keywords. Stretch your keyphrase to a maximum of four (4) words, and you will have a higher chance of ranking well for single-word keywords. For example, ‘WordPress themes’ is more competitive than ‘responsive multi-purpose WordPress themes’, meaning it will be harder to rank first for the former as opposed to the latter.
CanIRank is an up-and-coming SEO SaaS solution that uses machine learning to inform your SEO research—long story short it is a fantastic tool. While I still use other tools like Ahrefs and SEMRush, when it comes to on-page optimizations and in-depth keyword research there isn’t anything on the market that can touch CanIRank. If you are trying to rank for highly competitive keywords it’s an absolute must.
Choosing the best mobile app development services is just half the battle. The other half involves developing a solid foundation for your mobile app and the goal you wish to achieve in developing it. Identifying both should provide you a more strategic approach with your mobile app in line with meeting your online goals.
There are billions of web searches in the U.S. each month. Discover how your website can be found by customers who need your products and services. Learn how to choose the right words to describe your business and explore online marketing tools like Google AdWords Express and Google AdWords.
It’s hard to say what comes in 2nd and 3rd because I use a variety of tools for different things, but I’ll touch on the ones that are most versatile. I have been using SEO Profiler for rank tracking primarily, but it also has a suite of interesting features, including a backlink monitor (not as robust as some others, but a good starting place), an uptime monitor, a Top 10 Optimizer like seen in iBusinessPromoter, and a Rich Snippet Creator, which is a handy built-in tool to kick-start schema writing.

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Don’t stuff keywords! This goes for all kinds of SEO, but it needs to be reiterated over and over again because even intelligent people make mistakes. But making this kind of mistake is very serious, and can land you in a heap of trouble from the search engines.

Thanks for choosing to leave a comment. Please keep in mind that all comments are moderated according to our comment policy, and your email address will NOT be published. Please Do NOT use keywords in the name field. Let’s have a personal and meaningful conversation.

You’ll feel a heck of a lot better watching results roll in with your Monitor Backlinks account. It will show you every spike in average keyword rankings, backlinks and organic traffic, day by day, week by week.

Ask their clients how long it was before they saw an increase in search engine-related business. Find out if they were satisfied with the level of communication the company gave them. Did they follow through on all the promises they made from the start?

The very useful and popular feature it is providing is employee advocacy. It Makes it easy for employees to share your company posts on their own social networks and increase the number of people that see your message. According to HootSuite, 8x times jump in the engagement when employees share company’s post on their social media channels. While at resharing the company posts, use of Hootsuite can result in 24x times increase in reshares.

Path, filename, and query string determine which content from your server is accessed. These three parts are case-sensitive, so “FILE” would result in a different URL than “file”. The hostname and protocol are case-insensitive; upper or lower case wouldn’t play a role there.

Helpful SEO Tricks. I implemented this SEO tips in my website. Thanks, I got a very good result to improve organic search. The practical experiences I achieved during the stage on-page SEO is sharing here http://jharaphula.com/tested-on-page-seo-tips

133. WebmasterWorld – It may be difficult to make sense of this complex forum at first, but it doesn’t get any better than this. Everything “webmaster” is discussed in here, and you’ll also stay on top of news concerning Google, social media platforms, and more. At the bottom of the page, there is a forum index, so you can select the subjects you’re interested in. I suggest starting with Google SEO and checking out some of the discussions there. You must register before having access to forums and threads.

Gray hat search engine optimization is recognizable by ‘affordable’ pricing, since the search engine optimization company has to reduce cost by resorting to questionable techniques in order to deliver results, instead of highly involved campaign activities.

Video is an incredibly powerful platform for telling your story, spreading the word about your business, and turning interested window-shoppers into paying customers. See how to put it to work for you. Read More

Companies worry someone might say something bad about them online. What they should be worried about is that someone might say something bad about them online without them ever knowing it. Learn how to track the conversation about your company, your products and even yourself. Get practical tips and advice on heading off, or recovering from a crisis.

Adds Laetsch: “Historically, we wanted to get a keyword in the body copy or in the meta description. Now that’s all gone out the window. As the search engines get smarter, they start to think about other words that you expect to be in that article, what will signal that this is an authoritative article on the topic. If you were writing an article about the Apple Watch, you might have the words ‘Apple,’ ‘iPhone,’ ‘Watch,’ ‘apps’ and ‘time.’ If those are in the body copy, it sends signals to the search engines that this is a pretty good article.”

You probably understand your industry jargon and are aware that your customers might use different terms than your trade colleagues to refer to your services or goods. The process of keyword research provides a rounded understanding of key phrases, search terms, and also online demand for products or services.

many thanks for such awesome article, I’m going to apply the step 7. linking to authority sites 🙂 Just wanted to ask, when I write an article with 400-500 words and link out to 3-4 similiar websites and 3 authority sites with similiar content, will it be ok? it’s not too much? Thanks a lot 🙂

Search engines are using brand and content mentions to determine ranking. The reason behind this approach is simple: If more people like, retweet, pin, stumble etc your content, it must be valuable and vice versa.

Other than that, add your keyword to post/page titles, which quickly communicates to search engines (as well as human visitors) what the post/page is all about. As an illustration, ‘WordPress SEO’ appears prominently in the the title of this post, which tells you this post has to do with WordPress and SEO. If your post/page has headings and/or subheadings, add keywords to these as well. Just keep things natural and you will be okay.

This is also one of the most important tools for a Webmaster it is used to be called Webmaster Tools now its called Google search console this tool basically allow you to understand how Google is interpreting your website

If you make change in your SEO and your rankings drop you can now more easily undo the damage by simply reversing the change. In the past Google has been more prone to hold a grudge and reclaiming your hard-earned ranking could be a lengthy process.

Great post Brian. Quick question. Are these the main link building that u do, or are these in addition to some other link building? For example, on a brand new site do u just start these techniques, or do u do any web2.0 initially and the apply one of these techniques?

With multi-user account support, your team can work together on projects, or you can outsource tasks to the virtual assistant. It’s a project tool for SEO agencies or one man operations. You can assign projects to specific people or attach different permission sets to each user based on their tasks. This increases the efficiency of your organization.

Though I feel the list is pretty great, I guess, we can add up a tool that tracks all the SEO Efforts as well. Just started off with ViduPM (https://vidupm.com/ ) and yep, that helps just fine. Do check that out, if possible.

SEO or the search engine optimization is a way of making sure that your website fulfils all the essential criteria like content structure, keyword incorporation, appropriate back links, meta tags, image optimization, page speed optimization, etc. so that your website has an increasing visibility across the search engines and the technique has proved to be immensely effective over the years. SEO is certainly the best way to optimize your website nowadays. It’s certainly one of the most effective types of Digital Marketing techniques. To be more precise, relevant content, relevant keywords and relevant backlinks can certainly help your website make it up to the top. At Bthrust, we care to comprehend the requirement of our clients to the best and in fact, this has always been our greatest strength which has subsequently helped us emerge as the best SEO Company in Singapore with an extremely brilliant track record. We certainly can help you find the most powerful marketing strategy for your business.

So when I’m in a meeting, whether it’s by chance or not (usually by chance as I hate meetings) and the conversation moves to websites & SEO, I just whip this baby out and let it crawl their site while we talk.

I feel and truely mean that you are one of the best seos out there. I have some questions about tired linkbuilding with gsa to german tier links – how can i does this perfectly – can we skpye togehter – i am your biggest fan in austria. i gave up my job just to become a seo like you. I am allredy doing well but i have problem with tier 2 and tier 3 linkbuilding for my german speaking clients. Maybe you can teach me how to set up GSA right for this.

Thus, original content is becoming more important than ever, says Rhea Drysdale, CEO of Outspoken Media Inc​​​​., a Troy, N.Y.-based SEO consulting firm. “The more original content that you can produce—whether it’s an image or a video, or long-form content, anything you can put together that’s going to justify someone wanting to read it or share it—the better.”

Most importantly of all however, when a change is announced, don’t just sit idly by and assume it won’t affect you. Listen to what’s happening and how the industry is responding before using this information to implement changes to your own content marketing and SEO processes.

How quickly your webpages load is increasingly becoming a differentiator for search engines. Google may soon start labelling results that are hosted on Accelerated Mobile Page (AMP) so this may possibly be the ‘mobilegeddon’ of 2016. Speaking of which…

Seriously? Yes, seriously. Search engines are sources of information and not all searchers are super specific. A prime example of this is someone searching for ‘Wine Bars in London’. Whilst you may expect Google to return the likes of Humble Grape or Gordon’s Wine Bar in the results, you will actually find that the main results are dominated by lists.

Meaning. I have over 500 post / pages on site with content. Should I worry about getting links to main domain or worry about getting links to my top 10 pages / post to grow domain authority. Sometimes I feel that I worry only about the main domain and not focus on keyword pages by getting them links from different domains. Any help would be great.

Since not all links are created equal, a link from a website with low link juice will not be as effective as a link from a site with a medium amount of link juice. If Site A receives links from multiple sites, it should theoretically rank higher than Site B. But if Site B has a single website link to them with a high amount of link juice, it will outrank Site A.

At Search Engine Land, we publish search marketing news stories daily, along with frequent in-the-trenches advice, tips and tactics from our expert contributors. Below, you’ll find links to our most recent stories on search marketing:

2015 and 2016 were turbulent years for SEO. As expected, Google made several algorithm changes including the notorious “Mobilegeddon” update, which basically improved the ranking for websites that were mobile-friendly. This falls in line with Google’s overarching mission to adapt to an increasingly mobile Web (and world). Google’s goal is ahead of the technology trends (like mobile device growth) which will ultimately deliver quality results to their users like you and me.

Write a description that would both inform and interest users if they saw your description meta tag as a snippet in a search result. While there’s no minimal or maximal length for the text in a description meta tag, we recommend making sure that it’s long enough to be fully shown in Search (note that users may see different sized snippets depending on how and where they search), and contains all the relevant information users would need to determine whether the page will be useful and relevant to them.

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I have an authority site in Mens Health niche about 100 pages.These Pages have no obls.How is the best way to optimised on page seo this content?Have to begin give some outbound links from each page,or the best practise is to concetrate to specific pages that send links for ranking?….thank you
Search engine optimization is not an overnight job. It requires a well-orchestrated content and link building strategy, as well as the patience to monitor your progress over several months. Before jumping into the SEO arena, it is extremely important to distinguish between White Hat SEO and Black Hat SEO techniques.
My first car was a battered 12-year-old Volkswagen Passat. It broke down countless times and each repair was expensive for the poor student that I was. In a bid to reduce the escalating repair bills, I started to learn how cars worked by reading, researching, and asking others to teach me a thing or two. After a few months, I knew about carburetors, fuse boxes, alternators, and even how to replace a car’s kick-starter. It saved me a fortune. I then only used mechanics for major engine issues beyond my basic scope.
High-quality standards are set on Your Money or Your Life (YMYL) pages – These pages include shopping transaction pages, financial information pages, medical information pages, legal information pages, and similar sites. The reason for the placing high-quality standards on pages is how these can affect “the future happiness, health, or wealth of users.” Low-quality YMYL pages can negatively impact one’s happiness and health, so it is important to build useful pages under this umbrella term.
The third tool I highly recommend is Ahrefs. Besides monitoring your own content, you should also always be checking on the new inbound links you are building to see what parts of your marketing efforts are working.Not to mention it is a good way to make sure you don’t get hit with a negative SEO attack. Ahrefs in my opinion has the most accurate and up to date backlink database out there. It is a crucial part of my SEO campaigns and backlink building the right way.
First-off, I’d be using AccuRanker. It’s really the fastest cloud-based rank-tracking tool out there. I really don’t know how we could get by without it. Pulling rankings in a span of 3 – 5 seconds in real-time is a bliss.
An ad’s Quality Score is based on a few factors, including how relevant the ad is to the actual search, the expected click-through rate (CTR)—how likely someone is to click on an ad with that keyword—how closely related the ad is to the targeted keyword, and the landing page experience. Making sure your website is mobile friendly will also likely impact your ad’s Quality Score, with search engines prioritizing mobile-friendly sites for mobile device users.
This tool probably gives you more keyword ideas than any other tool on the market. Why? Because it finds keywords from a bunch of different places, like Ebay, Amazon and even Yahoo. In fact, the last seed keyword I put into it (“paleo diet”) generated 15,000 keywords!
What’s great about Link Detox is that instead of having to analyze every single link, I can focus on the toxic and suspicious link, knowing that the rest of the links are healthy, which streamlines the process.
On a dating niche site I took the ‘ego-bait’ post one step further and had sexy girls perform a dance and strip to revel the names of the major bloggers in my niche written on their bodies. As you can imagine it got a lot of attention from the big players in my niche and my audience and is a little more creative for getting links, shares and traffic.
SEO is an umbrella term which encompasses many different strategies. There are a lot of ways one can improve a website’s rankings and Los Angeles based Coalition Technologies knows how to choose the ones that are best for your business. We can write your copy, build your links, get you press coverage, run your PPC campaign, build and design your website, optimize your site for powerful keywords, and whatever else it takes to increase your revenue.
Our month-to-month hourly contracts allow you to control the level of your commitment to the SEO program; ramp up or reduce the hours in your package based on your need. There are no “locked in” 6 month or year-long plans. With our Genesis SEO Packages, we allow our clients the flexibility to choose what works for them – because that’s what works best for us, too. We also offer one-off projects such as SEO audits and copywriting, because each organization’s needs are different.
74. The Beginner’s Guide to Link Building – Written by Paddy Moogan, this guide is another source of comprehensive and well-structured information on the subject. I would easily compare it with the guide above in terms of quality and quantity of information. The “booklet” is about 90 pages long, so arm yourself with patience, pen and paper.
Discuss the techniques the firm plans on implementing. Some basic steps they should be taking to optimize your search ranking include, keyword optimization, headline and link evaluation and link-building from other sites.
For Linkbuilding: Buzzstream is incredibly useful for linkbuilding – but beyond that, it’s great for building real relationships with influencers. If you’re trying to build authoritative, white-hat links, Buzzstream is probably the tool that will save you the most time. It’s possible to do outreach manually of course (and if you’re just starting out, that’s probably what you want to do) – but Buzzstream allows you to automate the tasks that typically take the most time.
This can be done using keyword match types. There are four main keyword match types in Google AdWords and Bing, and each of them retrieves different keyword variations. Here is an explanation of what they are and what they can be used for:
SEMRush – SEMrush is an all-in-one online site audit and competitor analysis tool. This probably the best all-in-one SEO tool for beginners to get insights about their site and competitor sites, too. SemRush is a paid monthly subscription.
Rather than spend a large budget for link building, better spend your money to support a cause close to your industry, free training or creating an event. Then just distribute pressrelease for the upcoming event and here is natural, good links to your website and brand mentions in the media.
In May 2017, Google issued a warning against excessive guest posting on questionable sites: “When Google detects that a website is publishing articles that contain spammy links, this may change Google’s perception of the quality of the site and could affect its ranking.”

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Cool Feature: “View Sharers” shows you who shared a piece of content on Twitter, which is outreach solid gold bullion. “BuzzSumo Alerts” tells you whenever a keyword or phrase (like a competitor’s brand name) gets mentioned around the web.

The chart to the right represents the averages we have seen in discussing the duration of online marketing campaigns with clients of the top online marketing companies within the rankings. For companies in Healthcare and Entertainment, there was a large divide in the average time it took to realize a return on their online marketing investment, often a result of different business plans and price points for their products or services.

Hats off to your detailing and intelligence. I thoroughly enjoyed reading the post, very informative and engaging. I was actually applying them to see the amazing results. I also found a platform called soovledotcom which actually pulls keywords from amazon, e-bay, yahoo answer, wikipedia, google and bing, but your illustrations here will certainly yeild superior results for organic seo & finding keywords.

Managing how quick your page load speeds are can majorly impact SEO, as well as UX. GTMetrix is a tool to examine the load speed of a page and diagnose opportunities for improvement, so you know how you can further polish your website. You can even compare the speed performance against competitors!

Number of keywords suggested Indicate potentially profitable keywords Competitiveness of keywords Search Volume for keywords Keyword suggestion sources Current rankings for researched keywords Actual traffic data on researched keywords Keyword Difficulty CPC metrics

Stay up to date on what content works well in your industry. Using this feature to research keywords displays the best performing content as it relates to social buzz, backlinks, and organic traffic. You can find articles mentioning your target keywords or see websites that have never linked to you.

Backlinks are important, but it’s important to keep tabs on the pages that link back to you, ensuring that the links are still active, and that the sites linking to you do not engage in questionable activities. Bad links can hurt your own SEO value. You should also review your competitor’s backlinks to find new possible link partners and improve your search engine rankings.

ScreamingFrog – What’s not to say that hasn’t already been said about SF. If you’re in the technical SEO realm, this tool is for you. The ability to quickly diagnose issues at scale is what makes this tool so powerful!

96. Composing Irresistibly Viral Titles – Learning how to write good titles is a weighty part of SEO, and has a lot to do with on-page optimization too. Besides making sure your titles are the right length, you also want to make sure they are relevant, and that they attract clicks! This all-embracing article by Dan Shure lists multiple ways to make titles engaging and optimized.

5. Have web analytics in place at the start. You should have clearly defined goals for your SEO efforts, and you’ll need web software in place so you can track what’s working and what’s not.

Web CEO Online – This web-based platform is designed to meet the needs of large digital marketing agencies, as well as those who optimize their own websites. This is a good, standard SEO tool. The do a great job with offering keyword rankings for specific locations. Web CEO also offer an automatic submission to search engines. It’s a very comprehensive software but at the same time, it’s easy to use.

What if there were only 3 things you could do to get results in Google? Well, these would be the strategies. Learn the 3 most important items in search engine optimization now. Item number one is probably the most important.

There’s an easy fix, in fact, there are several plugins that deal with this. Our favorite one by far is WP-PageNavi, maintained by Scribu, one of the best WordPress developers around. If you have the Genesis Theme like we do here on Yoast.com, you can just enable numeric navigation under Theme Settings → Content Archives.

Glad you liked that one. It’s one that’s a bit more on the hit or miss side of things, but when it works, it’s awesome. The name also helps the technique (and by proxy you), more memorable in general.

Thanks for providing very good SEO collection for knowledge and in implementation. Some of the tool i am already using few years back but i excited to work in new tool which you have given through this blog. Let see what experience i will get.

One of the reasons that it is so difficult to find the very best SEO service Dallas has to offer has nothing to do with the actual services provided by these professionals, and a lot to do with what we want to have achieved through search engine optimization.

2) MajesticSEO – By far the best link research tool for digging out competitor links and monitoring your own new and dropped links. Majestic also has a nice range of other tools like Social Explorer (http://labs.majestic.com/2015/social-explorer) to help you find the most influential twitter accounts in a niche.

I’m far from the most sophisticated SEO strategist in the world but it all starts with the content, and that’s where WordPress comes in. For each article I write, I aim to create the most helpful piece of content on the subject, because I know that’s ultimately what Google wants at the top of their search results.

131. Wordstream Free Keyword Tools – For beginner purposes, or for someone who’s managing a single site, free keyword tools can still make a difference. That’s why I definitely wanted to add Wordstream’s list of free keyword tools, starting with the generic tool that relies on a constantly updated database of over a trillion unique search queries. Then, you can keep refining your lists by taking your terms through the keyword niche finder, the keyword grouping tool, or the negative keyword tool. While this might mean a little bit more work from you than would be required with a paid tool, in the end, you’re left with a highly valuable keyword list. I also like the adult filter, and the “nichefy keyword results” filter. Pretty nifty, but make no mistake – you’ve got a limited number of uses per day, so use them wisely! You get 10 tries on your first day, and just one per day from then on.

When creating your posts, add SEO-friendly tags and categorize the posts accordingly. If you use SEO plugins such as Yoast SEO, you get fields to add meta description, SEO title, and focus keyword to your post. Utilize these features to SEO-up your post. While optimizing your content, the Yoast SEO plugin also helps you to determine the SEO score of your article long before you hit the publish button.

Additionally, the tool also allows you to customize your posts for each social media network. The best part is its ability to share posts to multiple profiles without asking you to switch the platform.

With offices in Singapore, Hong Kong, Thailand, and Australia, SEO Agency is Asia’s largest web marketing firm. Backed by a team of experienced, strategic, technical and creative specialists to drive digital success for your company. Our technical and content teams will optimise your site using meticulously researched and chosen key phrases, ensuring top SEO results, which will enable your website to attract a significant increase in targeted traffic.

Longer articles, between 1,200 to 1,500 words, perform better in search, on average, Laetsch says. “It’s significantly different than it was two or three years ago, when 300 words was a pretty long page. Longer articles are getting more traffic, and they’re ranking higher in SEO, especially for competitive terms. The changes that Google is making, and the reason they’re making these changes, is to make sure they’re sending traffic to pages that delight humans.” He suggests breaking up long-form content with subheads, bullet points and images throughout the copy to make it easy for readers to more quickly scan and digest it.

This post has been updated with more free SEO tools to help you grow your rankings in 2018! Search engine optimization SEO is tough. In fact, the challenges are so real that any SEO would appreciate a handy tool to make their job easier.

Tools like SiteLiner, Screaming Frog, and SEMrush all offer free output to a degree, but the most valuable, totally free tool I use most often for SEO (outside of a keyword research or backlink data provider) is the Google Search Console.

Mobile is too important to ignore in your e-commerce SEO strategy. An informal survey my colleague Kenneth Gvein ran for our e-commerce customers at Metronet and Vaimo Norway found that clients had 2 to 3 times higher growth rate on mobile e-commerce. Go mobile — or go home!

Instant Eye Tracking Predictions is a fantastic product which helps you enhance your websites by making them user-friendly and increasing their profitability. The tool helps you in analyzing web pages from the user’s point of view. It provides more profound insights on how users browse through the websites and what kind online behavior they have.

Thank you for this awesome post.you mention fantastic tools which make our work easy specially woorank. I provide me the whole error about my blog . I highly recommend to use these all tools while web development .

PPC marketing is one of the most popular online methods of getting information to customers quickly so you can sell your products and services. This 29-page how-to guide will walk you through the ins and outs of PPC so you can use it to its fullest potential.

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31. DistilledU – Short for Distilled University, is a great resource for beginners to learn the basics of SEO. This link takes you to their SEO 101 class and Further SEO, if you find it useful to deepen your knowledge within this source. You have to pay for this course, but it is very thorough and well explained. One of the main points recommending it is the fact that each module ends with an interactive quiz that helps you review what you’ve learned. The modules are also nicely broken down, so you learn at your own pace, when you get the time.

2. Focus on 5-20 main related keywords or phrases for your entire Website. You don’t want to spread yourself so thin you don’t rank well for any search terms. Try to “own” the search for a select number of terms. Use the tools above to identify the ones that will drive up the quantity and quality of visitors.

Google has a wide range of free resources that can help you improve your SEO. It can help you predict the trends and tactics of your opponent or industry. Knowing how the market will turn out can be a significant advantage in this business.

Brian, you’re the king of backlinks. You obviously have so much more going on than just backlinks, though. Would you be interested in appearing on my YouTube show to talk to dentists who need help with SEO?

Speaking of funnels, they can vary pretty significantly depending on the device you’re targeting. Desktop funnels? You know about those; they usually end in a purchase, with an eye towards good user experience and a high lifetime value.

If you want to get seen on the first page of search results, launch a paid campaign for your non-branded and branded keyword terms that you want to appear in search. Test and experiment with these to determine what keyword terms are working for you then integrate into your organic efforts.

Ahrefs is just an awesome tool to have for providing a benchmark of a site’s current SEO performance. I use it to see existing keyword rankings and what kind of backlink profile I’m working with to start.Finally, I do a good deal of reporting in my position.

Sometimes (OK, most of the time) though, you’re new to the SEO game or you need a quick refresher (if so, I highly recommend SEJ’s SEO 101: Learn the Basics of Search Engine Optimization). It can be hard to figure out the right questions to ask or remember some of the big things you may have forgotten to cover in your audit.

As we’ve already established, search engine spiders comb the web looking for content. Then they index the content according to the various SEO ranking signals. Submitting your site to search engines manually improves your chances of getting better ranking faster. Submitting your site manually also reduces your chances of being labelled as spam.

You just wrapped all the necessary check list in this post. In SEO , it is needed to provide original content in page. And Blogging also helps to drive traffic to your site. Thank you Brain for such a great post.

What does that mean? If your website is not mobile friendly, you will enjoy worse rankings than mobile friendly websites. Your readers will also know your site is not mobile friendly long before they get to your homepage, which reduces your click-though rate.

SEMrush – SEMrush is one of the few tools I couldn’t do with out. It’s useful for both keyword and competitive research. I’ve written about this here on the Distilled blog and Ross Hudgens has a great post on using SEMrush as well.

One worthy consideration is the differences between each SEO tool. Use two different tools for the same thing and you’ll likely get two different responses, sometimes wildly so. This is because each utilizes Google’s specifications in its own way, meaning accuracy is a bit of a moving target. As Michael King wrote in Search Engine Land, “these are all just different tools storing the same data in different ways.”

“SEO Profiler is a full reporting system for you and your clients. You can track and report on rankings, traffic, and links. It has a powerful audit software to assist in presentations. the reporting system for the client is the best we have seen.”

“All of these positive elements factored together combine for a type of website that Google wants to rank highly in the search engines. If the user finds the website beneficial, you can bet Google will as well.”

The navigation of a website is important in helping visitors quickly find the content they want. It can also help search engines understand what content the webmaster thinks is important. Although Google’s search results are provided at a page level, Google also likes to have a sense of what role a page plays in the bigger picture of the site.

Did you know that adding LSI keywords to your content can significantly help improve your ranking? But the question that remains in everyone’s mind is which all LSI keywords to use in your content. And unlike the other keyword suggestion programs available in the market that can only give you variations of the word you put into them, this tool can understand the meaning of the words you provide and can provide better data than its counterparts.

99. On-Page SEO for 2016 – If you’ve read even a small part of the resources in this list, you already know that SEO is not an exact science. It evolves and changes from year to year, even more often than that – either because Google keeps updating its search engine’s algorithms, or simply because some SEO lose their value when they become overused. So while many things stay the same, others might be altogether changed. But with this really nice article which details how to do on-page SEO for 2016, you’ve got your back covered.

Without a doubt, you can pull out quotes from anywhere on the internet, but copy-pasting an entire page will only land you in trouble. In other words, eliminate duplicate content on your site including URLs. Google does not see http://yoursite.com and http://www.yoursite.com as the same entity, meaning your rankings are split between the two URLs. You might even get penalized for the same.

It is best known for its competitive analysis features,including data regarding display advertising, link building and paid and organic search. SEM Rush can also help you with website SEO analysis. You can see where your business ranks on search engine results, and it recommends steps you can take to improve your current ranking. Additionally, you can use this software to improve your pay-per-click (PPC) campaigns. You can also track other importantSEO data, such as your search engine position, backlinks and social media mentions.

Often I’ll run a search in Google for podcasts, product reviews and guests posts using Google’s Advanced Search Operators, and then import them into our software to get contact information so I can do outreach from that.

Sprinkle a few of these keywords within your content and you should start enjoying better rankings in about a month or so. Yeah, that’s right, SEO takes time – you won’t enjoy the results overnight. Any SEO “expert” who promises you the golden numero uno position on Google in a “couple of days” is taking you for a ride. SEO is a long-term and continuous process that lasts throughout the life of your website.

Hey Brian, This article is really really awesome, Seriously you have covered all 21 points which i never read on anywhere over internet. Everyone shares basics but here you have shared awesome info specially that face book keyword research and 1000+ words in a post, and the wiki pedia ideas are really good and helpful. learned many things from this article. keep sharing this kind of info thanks

Improve visibility of your creativity and be found on Google’s 1st page, gain traffic & convert leads with our SEO team at digital marketing companies in India called as Webwing Technologies, Nasik, India.

Increasingly Google is serving results to users based on their location. This is particularly important to businesses out there in the real world who ned to catch a searcher’s attention just at the right moment, i.e. while walking down the street, on their mobile and looking for somewhere to eat.

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Always describe your visual and video media using alt tags, or alternative text descriptions. They allow search engines to locate your page, which is crucial—especially for those who use text-only browsers.

Number of keywords suggested Indicate potentially profitable keywords Competitiveness of keywords Search Volume for keywords Keyword suggestion sources Current rankings for researched keywords Actual traffic data on researched keywords Keyword Difficulty CPC metrics

To find the most recent industry news and free DIY advice, try starting with one of these topics: Google’s algorithm updates, seo, social media, content marketing, or website branding. Be sure to sign-up for our feed.

Cool Feature: “Divergent” shows you what time of the year certain keywords tend to spike. For example, if you want to see which gift card keywords tend to perk up around Christmas, GrepWords will show it to you. Ditto with Halloween and keywords related to “costumes”.

Here come the trolls: “Google Shopping is pay per click and is therefore included under PPC”. Riddle me this, troll, why do you think we were specific about Paid Search referring to Adwords – and if they were so similar, why are they managed via different platforms?

Local SEO services cater specifically towards businesses which are trying to reach potential buyers within a particular area. For businesses where the physical aspect plays an important role, local SEO can help bring more foot traffic.

I do also use AHrefs if I really want to double-down, so to speak, on backlink research for a site and ensure I am getting the most available links to a site (after I have looked at Majestic data, of course).

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If this is the case (which it is), in a slightly roundabout way and not directly increasing visibility on the search results, exposure on these types of sites via a PR campaign will still influence your visibility via search engines.

I am using keyword planner and Spyfu free analysis. I found spyfu gives few net-net result which is nice. now my website is in the initial stage and I am not generating revenue at this moment. I usually do keyword research from with the help of these 2 tools.

After more than ten years of working with SEO it has become clear to me that the best practices in SEO change very little from year to year. I see no reason why this would differ in 2017; great content and backlinks will still be the most powerful tools in your kit.

” Even though we are happy with many of the features of our SaaS system, it doesn’t provide the same accurate ranking information and SERP intelligence that Rank Tracker (part or SEO PowerSuite) does. Average rankings based on Google Analytics data won’t cut it – I have too little time to spend explaining to clients why their ranking reports don’t match the reports generated by our system. Clients want to see real-time rankings, and Rank Tracker does this beautifully. It’s definitely the best keyword rank reporting tool I’ve ever seen. The new reporting features make it so much easier to customize, so I can include only the data that’s relevant to each client. And it provides clean, well-structured reports that the clients can easily understand. ”

Schema Markup: One of the ways to help search engines understand the context of your content is through the use of structured data markup. In simple terms structured data is a way to annotate your content so that crawlers can index your pages better.

The complete website can be easily checked and troubleshoot. Duplicate content can be checked with the help of this tool and can also continue to monitor and report so that best SEO result can be obtained.

Google recommends that all websites use https:// when possible. The hostname is where your website is hosted, commonly using the same domain name that you’d use for email. Google differentiates between the “www” and “non-www” version (for example, “www.example.com” or just “example.com”). When adding your website to Search Console, we recommend adding both http:// and https:// versions, as well as the “www” and “non-www” versions.

Organic search (SEO): When you enter a keyword or phrase into a search engine like Google or Yahoo!, the organic results are displayed in the main body of the page.When your prospects search for information about your products and services, you want to rank highly in search engine results. By “optimizing” your site, you can improve your ranking for important search terms and phrases (“keywords”). You can also improve your rank by getting other important sites to link to yours.

With a dashboard visualizing my audience and engagement changes on social media over time, SEMrush helps me discover my best performing posts. I can compare how I rank against competitors and get instant insights into my social strategy.

Google Webmaster Tools or GWT enables Google to communicate with the webmasters. It alerts you to the issues of your site and even detects it if your site has been infected with malware. In my view, this is a must-use tool for every SEO expert.

With such detailed analysis and helpful information in-hand, it’s time to implement SEO on the website. SEO implementation techniques may differ platform to platform. If you are using CMS like WordPress, it’s easy to implement the techniques.

Black Hat SEO is just the opposite and is not at all recommended. This strategy focuses primarily on and around “poking holes” in search engine algorithms, or finding loopholes. The intent of Black Hat SEO is to manipulate the search engine ranks in order for your site to receive traffic. Buying links, keyword stuffing, invisible text and spamming blogs are just some of the popular Black Hat strategies. These techniques will not provide long-lasting results – and will most likely get your website blacklisted by search engines sooner than later.

I am little worried about Flippa, because as you said “Flippa is like ebay for websites”, so there may be some spammers who uses domain redirection to achieve high PageRank to sell their websites for maximum price. We should be aware of it…..!

“Google, right now, is making 500 algorithm changes a year,” Laetsch says. “Every change is focused on making sure that when someone searches on Google, if they get the right result on the first few pages, they’ve got a great experience. It’s not, ‘How am I going to tweak the engine or trick Google, Bing or Yahoo?’ It’s how you make sure that your content is the best possible content on the Internet for the words that you care about.”

Any good search engine marketing firm will keep their eye on penalties. This is one you need to be aware of. In this article we discuss the new interstitial penalty that is now live in Google. However, there is also another penalty coming out soon. That is called the mobile first penalty. Our SEO firm has specific strategies for dealing with this issue. For example, we recommend using responsive design if possible, fast pages, utilizing AMP and having a navigation that links to all your pages. These are recommendations that come straight from Google and our knowledge. While mobile subdomains and vary http header will still be options, their technical configurations may change.

There’s also a lot of really cool stuff in there that may help SEOs who are looking to do more than what is typical, such as easily working on Natural Language Processing and deploying machine learning algorithms.

I am not talking about a list or a site in particular but many of you SEOs must be aware of these kind of sites. These are the sites that are themselves involved in buying links for them and their clients. Many of these sites even have these footer links from all the clients they have handled.

I got a question regarding the “First Link Priority Rule”. You of course use internal linking in your post but what about the sidebar then? Where you also have links to those articles? Which links are counted first?

To add on to your flippa idea, look at the domain-only section. Chances are when a domain is for sale, or after it has sold, file structures have changes, pages have died. Great chance to do some broken link building 🙂

Ever write a post and wonder: “Is this post SEO friendly enough?”. Then you should give Squirrly a shot. It’s a WordPress plugin that automatically analyzes your content for SEO and human readability.

184. SearchLove – This is an annual two-day conference created by Distilled. It takes place in both Europe and the US, with locations like London, San Diego, and Boston. Its main focus is on SEO, analytics, content creation, paid promotions, and the latest trends and information in search. SearchLove is another high-quality digital event that you may like to attend in order to dive deep into the digital industry, learn more, and create valuable connections.

Voice search is gaining in popularity, and your brand has just one chance to get to the top of the search results and be the featured answer. This guide explains how to do that and why you’ll want to get started today. more

“best seo campaigns 2017 +best seo program”

OutreachPlus is the best email outreach software to crush your marketing goals. It comes with powerful features like smart personalization, automated responses, email insights like open, replied, links clicked, and more.

I like with what Ana Hoffman said that you don’t need many tools to run a successful SEO campaign and Jennifer Horowitz uses her brain. After all a good SEO strategy is about understanding human psychology and strategy. That said, my fave tools are Long Tail Pro and Buzzsumo but my focus is more on content SEO than anything else. Just scrolling the results on Google to strategically analyse the search results for a given topic or keyword is one of the best things you can do to determine how you can create a more superior piece of content and reverse engineer popular content.

You can set up one computer to run ranking queries via rotating proxies (every few minutes or so) using a desktop rank tracker of your choice and a proxy like Hidemyass and save the results to a Dropbox folder to look at it when necessary (from another machine).

Some great tools in the top 15, but I agree that it’s hard to only mention 15, so nice to see more familiar faces in the lists below. Another one for your list is https://www.woorank.com/ – WooRank allows you to analyze your website, highlighting potential issues and areas that could be improved to help improve your SEO. The free version includes one report per week.

While this may sound all fine and good, to do SEM right you will have to spend a lot of time at it. You have to get it started, you have to learn what you’re doing, and then you have to continually revisit your site and fine tune it to make sure that it is fully optimized and as search engine friendly as possible.

Wow! This is awesome! Lots of good tips here. I used to do a lot of SEO but stopped when the latest update came out. I’m getting back into the SEO game so this post definitely help out a bunch! Appreciate you for sharing this! Keep it up!

Remember that users enter search words into search engines based on their interest. The matching keywords and phrases you choose for your campaigns help determine if your ad will display when users search online. But be aware, other advertisers may also be using the same keywords. That creates competition with your ad campaign. What can you do to win? One solution is keyword bidding.

You can create them quickly anytime at no cost. You get exact control over anchor text. You can lower your bounce rate and increase dwell time (which are search ranking factors) by pulling your visitors deeper into your site.

Google Search Console: Gives you a ton of valuable data such as keywords, position, impression, and CTR. If your site is powered by AMP Pages then you can segment that particular traffic and analyze the performance.

Search engines used to focus on delivering up a list of the best web pages for a search. These days, they’re also integrating video, images, blog listings, product listings and more. Learn how universal search is changing up search engine optimization and how savvy marketers are taking advantage of it to increase their presence in search results.

You can use the tool once a week for free if you sign up for a free account. We also offer a free 14 day trial. If you wanted to continue as a free user, we still allow you to carry out unlimited basic reviews via the extension – find out more here https://www.woorank.com/en/p/developers

I don’t like all the fluff from tools that pull data from Google Analytics and spit it out in a pretty, summarized report. Learn the ins and outs of everything Google Analytics has to offer and you’ll realize it’s one of the most powerful tools in your arsenal for SEO.”

As a Better Business Bureau accredited business with an A+ rating, a Google Partner and a member of the Inc. 5,000 list, SEO Inc. is not a search engine optimization company that you are going to want to ignore. This San Francisco-based firm puts a focus on using advanced search engine optimization techniques so that it can help its clients rise to the top of the search engine rankings on Google, Yahoo!, Bing and more. Additionally, you can talk to someone from SEO Inc. to find out more about other valuable online marketing services that might work well for your business.

Further, the tasks done to increase search engine ranking are geared toward organic or natural results. It is possible to pay for the opportunity to appear higher in search engine results through Pay Per Click (PPC) advertising campaigns, such as Google AdWords, however, this doesn’t require SEO tactics as outlined in this tutorial.

SEOquake is a SEO tool available as browser addon for Google Chrome, Mozilla Firefox, Opera, and Safari web browsers. It provides SEO related information for any website. These information parameters include page rank, age, last updated, alexa rank, and many other parameters. It is one of the most downloaded browser addon by SEO professionals.

Joost de Valk is the founder and CEO of Yoast. He’s a WordPress / Web developer, SEO & and an Open Source fanatic. He’s also (and more importantly) the father of three sons called Tycho, Ravi and Borre, a daughter called Wende and the husband of the lovely Marieke, who also works at Yoast.

As you know, adding LSI keywords to your content can boost your rankings. The question is: how do you know which LSI keywords to add? Well this free tool does the job for you. And unlike most “keyword suggestion” tools that give you variations of the keyword you put into it, Keys4Up actually understands that meaning behind the word. For example, look at the screenshot to see the related words the tool found around the keyword “paleo diet”.

We kind of foresaw this in our beginning of the year experiment on short content and saw confirmation of it throughout the year on all 3 big sites we worked on. We reduced the word counts from 2000+ to 800 – 1000 words, we doubled the publishing frequency and broke down topics between several pages and saw organic growth almost 2x. To cope with the new publishing frequency we also refined our content outsourcing processes and skills

Search & Extract Twitter Users+ “Find Influencers in Any Niche” — Find influencers who’ve shared any piece of content on Twitter in the last 7 days. Also useful for finding influencers who’ve shared content from a particular domain. Or about a particular topic.

Consumer Surveys has a free feature that helps you get a measure of consumer satisfaction and opinions. There is both a free and paid option of this app, which you can choose based on your needs. The free version can only be used to ask four default questions, but even this can still be of great help when it comes to gaining information about how the users felt about your website and their experience while using it.

#7 of 10 Best SEO Businesses of 2018 – If you have a great looking and functional website published online today, you are to be commended. This is a great to attract new business your way. The key, of course, is to make sure that people can find that website. There is no easy way to do that, and this is why you want to have Over the Top SEO working on your behalf. They are the best SEO agency in the industry right now, and they know just what to do to make sure that your website has a great chance of appearing high enough in the ranking to attract interest.

114. Keywordtool.io – In many ways similar to Ubersuggest, this keyword tool has the extra value of adding alphabet letters at the front of your selected keyword as well, so it searches for a + coffee, b + coffee, etc. More than that, it combines your keyword with 0-10 numbers as well, so your list is nicely completed. It is ideal for getting into long tail keywords and expanding your keyword groups.

We have all heard that “content is king” and everyone should know by now that without the right distribution of anchor texts and backlinks your site is not going to rank in a competitive niche. I agree that your site obviously needs to have content and you need to be generating backlinks through whatever method works best for you but what I think most SEO’s or even individual website owners overlook is the importance of on-page technical SEO, this includes page and site structure.

Another reason is that if you’re using an image as a link, the alt text for that image will be treated similarly to the anchor text of a text link. However, we don’t recommend using too many images for links in your site’s navigation when text links could serve the same purpose. Lastly, optimizing your image filenames and alt text makes it easier for image search projects like Google Image Search to better understand your images.

Omniture by Adobe or Coremetrics by IBM are e-commerce analytics solutions that help track business KPIs for SEO which are crucial for determining the impact of your SEO efforts in traffic, sales, conversions, etc.