No one likes a drop in website traffic.It can be scary, effect your business and cause stress. John Lincoln has dealt with this situations hundreds of times and shares his steps. In this video, you will learn how to deal with a drop in traffic.
Ahrefs has a massive index (over a trillion links) that’s updated at least once a day. It’s also super duper simply to use. Because of its excellent user interface and index, Ahrefs is one of the few SEO tools that I use every day.
Empower your sales team with insights into conversion, brand market, and audience behavior. With SimilarWeb, you can monitor keywords and referrals with the highest conversion rates and invest wisely to boost ROI. Identify non-competitive keywords to increase your market share. Spot retention issues with your competitors to benchmark loyalty and take advantage of the lowest hanging fruit.
93. SEO Checklist – This checklist provides you with the most important factors to look out for when performing optimization on-page. Make sure you check out the links for off-page optimization and technical factors as well – they provide further insight into SEO tactics that you should be dealing with anyways.
Klipfolio is a solid all-around marketing program that focuses on email, digital and social media marketing. The SEO component of Klipfolio tracks traffic for both organic and paid searches. It comes with a customizable central dashboard that grants you an overview of your SEO campaigns and allows integrations with third-party applications like Google Analytics, a highly useful feature for monitoring SEO.
On the flip side, remember that any message you don’t control is potentially damaging. If you use affiliates, monitor them very closely, and consider crowding out brands whose message may override yours (“Save Money. Live Better” is definitely not associated with the Apple brand).
“Resource link-building” for example. This tends to entail adopting the same outreach strategy as above, but instead of trying to get your content reproduced, you’re trying to get it added to a “resources” page.
The DoubleClick Ad planner is not just an intelligence platform that can be helpful in overtaking your competition; it can also give you a lot of essential and fantastic insight into the actions and likes of your visitor. Not only that, but you can also use the tool for a wide variety of functions, including the number of unique visitors that a competitor website might have had and the number of the overlapping audience between you and your competitor.
Google Analytics is the de facto analytics software, and the only tool for checking lots of data – but I find I log into my Clicky account more than I do GA these days – if all I want is a quick and dirty analysis of a page or keyword. Brilliant tool.
The reports generated by the Google Analytics gives the detailed information about the visitors to the websites including their region, device type, age, browser used and many more. For this purpose, the owner has to add the tracking code of Google analytics to every page of the website.
Ahrefs – While Screaming Frog is my “on-page” tools, Ahrefs is my “off-page” tool. Ahrefs in my opinion has the best backlinks index on the web. It allows you to take a quick glance or in-depth view of your backlinks, and it does a great job of it. I’ve been using Ahrefs.com now for almost 10 years, and they have never let me down!
Search engines count links higher than plain text in their search algorithms, so try to create links that use your keyword phrase. Avoid using links that simply say, “click here” or “more information” as these links will do nothing to help you with your search engine optimization. Leverage the power of links in SEO by including your keyword phrase in them whenever possible. The text surrounding links is typically weighted more heavily by search engines than other text on your page as well. If you can’t include your keyword phrase in your link text, try to include it around your link text.
Are, SEOquake, LinkPatrol and SEMrush similar tools for enhancing SEO? If so, then which one would you recommend the most? And by the way, is it necessary to buy the Premium SEO by Yoast plugin or, the free one is enough ?
If your site isn’t in Google – Although Google crawls billions of pages, it’s inevitable that some sites will be missed. When our crawlers miss a site, it’s frequently for one of the following reasons:
Excellent resource for one more time! Technique 8 is one of my favorites. It is an easy way to get exceptional traffic in really short time, as there is already a good ranking and authority in case you are in 2nd or 3rd page!
For example, if you’re an electrician in Chicago with a website, it’s not likely that you’d want your site to be visible to people in Los Angeles who are searching for an electrician. You would, however, want people in the Chicagoland area to find your website.
One of the primary benefits of hiring a San Francisco SEO company is that we’ll take care of the necessary technical details and the footwork to rank your website for this geographical market. Although in theory, it may be possible for you to do your own optimization, it is likely that you would not see the results that you desire. Hiring a professional company is a hands-free way to drive customers to your business on an ongoing basis.
But this makes SEO sound rigid, when on the contrary, its very flexible. After I lost my rankings thanks to keyword stuffing, I devised a new approach that has never failed to yield the desired results since.
Knowing where your site currently ranks is also incredibly important. It allows you to track which of your online marketing strategies are working best, letting you focus similar your efforts across campaigns, maximising ROI and seeing your traffic (hopefully) skyrocket through the roof.
Every page should have a canonical tag, even if there are no known duplicates. If there are no known duplicates, simply use a self-referencing canonical tag to point to the page. This will help if there are marketing campaigns that utilize the page where the URL is altered for the purpose of tracking the marketing campaign’s results.
Consider using a tool like Image Optimizer to ensure you are not uploading files that are too large, which could cause your page to load slowly, which is bad not just for SEO but site performance as well.
Build a “community” of happy users. Publish buyer testimonials and reviews. Share blog posts from your happy customers. Use excerpts from a positive review to convince visitors that they can trust you — trust is king and social media helps you showcase it effectively.